Systems and Methods for Generating and/or Modifying Electronic Shopping Lists from Digital Advertisements
AssigneeAdAdapted, Inc.
InventorMichael Pedersen
Life of this patent
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Abstract
Systems and methods are provided for generating and/or modifying a shopping list from a mobile advertisement. The advertisement can be targeted from a predefined algorithm, from multiple algorithms, or generated in real time based on items presented to a user. The advertisement may be random. When the advertisement is selected for viewing, it provides the option for saving information about the advertised product to a shopping list. The list may be a remote list that may be accessed via a deep link URL, a cloud-based storage solution, and/or it may be local to the mobile device.
Claims20
A computer-implemented method for generating a digital shopping list, at least a portion of the method being performed by a computing device comprising at least one processor, the method comprising:
- presenting an electronic advertisement associated with a product, for display on a mobile device;
- the mobile device receiving input indicating a selection of the advertisement;
- the mobile device routing a mobile application (“app”) on the mobile device to an online shopping list;
- and, the mobile device adding an identification of the associated product to the shopping list.
A system for generating a digital shopping list from an advertisement displayed on a mobile device, the system comprising:
- a mobile advertisement presentation module, stored in memory, that provides a mobile advertisement, that advertises a product, for display on a mobile device;
- an advertisement selection module, stored in memory, that detects when an advertisement has been selected for viewing;
- a routing module, stored in memory, that routes a browser located on the mobile device to a shopping list;
- a list generating module, stored in memory, that enters information about the advertised product into the shopping list;
- and
- at least one processor that executes the mobile advertisement presentation module, the advertisement selection module, the routing module, and the list generating module.
A non-transitory computer-readable medium comprising one or more computer-executable instructions that, when executed by at least one processor of a computing device, cause the computing device to:
- present an advertisement for a product on a display of a mobile device;
- detect a selection of the advertisement for viewing;
- open a remote shopping list;
- and
- enter information about the advertised product into the shopping list.
Dependencies are inferred from the claim text.