Method and system for interacting with audience of multimedia content

A client device for presenting interactive content, comprising:

• one or more processors;
• memory coupled to the one or more processors;
• and
• one or more programs stored in the memory that, when executed by the one or more processors, cause the client device to perform instructions for:
• receiving a user instruction to capture multimedia content broadcast by a content display device that is distinct from the client device;
• in response to the user instruction:
• recording, in real-time, an audio stream of a piece of the multimedia content broadcast by the content display device;
• extracting, from the recorded audio stream, an audio fingerprint of the piece of the multimedia content;
• sending the audio fingerprint of the piece of the multimedia content to a server that is communicatively coupled to the client device, wherein the server is configured for determining, based on the audio fingerprint, an identifier of the piece of multimedia content from a set of identifiers for a plurality of pieces of multimedia content pre-stored at the server, each identifier from the set of identifiers identifying at least one piece of multimedia content from the plurality of pieces of multimedia content, and retrieving, based on the identifier of the piece of multimedia content, interactive content associated with the piece of multimedia content and pre-stored in a database associated with the server;
• receiving, from the server, the interactive content associated with the piece of multimedia content;
• and
• rendering the interactive content to the user of the client device.

A non-transitory computer readable storage medium storing one or more programs, the one or more programs comprising instructions that, when executed by one or more processors of a client device, cause the client device to perform operations comprising:

• receiving a user instruction to capture multimedia content broadcast by a content display device that is distinct from the client device;
• in response to the user instruction:
• recording, in real-time, an audio stream of a piece of the multimedia content broadcast by the content display device;
• extracting, from the recorded audio stream, an audio fingerprint of the piece of the multimedia content;
• sending the audio fingerprint of the piece of the multimedia content to a server that is communicatively coupled to the client device, wherein the server is configured for determining, based on the audio fingerprint, an identifier of the piece of multimedia content from a set of identifiers for a plurality of pieces of multimedia content pre-stored at the server, each identifier from the set of identifiers identifying at least one piece of multimedia content from the plurality of pieces of multimedia content, and retrieving, based on the identifier of the piece of multimedia content, interactive content associated with the piece of multimedia content and pre-stored in a database associated with the server;
• receiving, from the server, the interactive content associated with the piece of multimedia content;
• and
• rendering the interactive content to the user of the client device.