Preference-Driven Advertising Systems and Methods
AssigneeNxt-Id, Inc.
InventorsAndrew Tunnell, Sean Powers, David Tunnell, Jacob Zurasky
Life of this patent
Estimating the term…
Abstract
The present invention relates to a person's personal preferences. These personal preferences are detected or determining according to several different systems and methods and based on these preferences personal services are provided to the person. Certain embodiments of the invention utilize a “so-called” smart card, including a card with EMV contacts, for determining those preferences and/or for providing services.
Claims25
A system for controlling information, the system comprising:
- a first device storing a user's preferences;
- a second device for controlling information presented to the user responsive to the user's preferences as received from the first device when the first device is within a predetermined distance of the second device, the information further comprising any one or more of an image on a display, sound from a speaker, video images, still images, sound on a multimedia device responsive to the user's preferences.
The system of clam 9 wherein the personalized services relate to one or more of a check-in, registration, and check-out process of the user at an overnight accommodation facility.
A system for dynamically changing an informational broadcast comprising:
- a first device storing a user's preferences;
- a communication device for broadcasting one or both of informational video and audio;
- and
- a second device for controlling the communication device to broadcast information responsive to the user's preferences received from the first device when the first device is within a zone of the second device.
Dependencies are inferred from the claim text.