System and method for acquiring users

A method for acquiring mobile application users, the method comprising:

• providing a rebate offer with respect to a product;
• receiving, by an application server via the Internet, a request for payment of the rebate and proof of purchase of the product associated with the rebate via a mobile application executing on a mobile device;
• determining, by the application server, whether the mobile application executing on the mobile device corresponds to a new user of the mobile application;
• and
• in response to determining that the mobile application executing on the mobile device corresponds to a new user of the mobile application, authorizing, by the application server, payment of the rebate to a payment account previously registered through the mobile application executing on the mobile device.

A non-transitory computer readable medium having stored therein instructions that when executed cause an application server to perform a method for acquiring mobile application users, the method comprising:

• receiving, by the application server via the Internet, a request for payment of a rebate and proof of purchase of a product associated with the rebate via a mobile application executing on a mobile device;
• determining, by the application server, whether the mobile application executing on the mobile device corresponds to a new user of the mobile application;
• and
• in response to determining that the mobile application executing on the mobile device corresponds to a new user of the mobile application, authorizing, by the application server, payment of the rebate to a payment account previously registered through the mobile application executing on the mobile device.