Multi-Threaded Text Affinity Analyzer for Text and Sentiment Analytics

A system comprising:

• a processor;
• a data bus coupled to the processor;
• and
• a computer-usable medium embodying computer program code, the computer-usable medium being coupled to the data bus, the computer program code interacting with a plurality of computer operations for near-real-time competitive insights associated with user interactions within a social media environment the social media environment comprising a social media system executing on hardware processor of a social media server, a text affinity analysis system executing on hardware processor of a text analysis server and an administrator information handling system, the plurality of computer operations comprising instructions executable by the processor and configured for:
• dividing a first social media communication into first plurality of social media communication threads received from the social media system;
• dividing a second social media communication into a second plurality of social media communication threads received from the social media system;
• performing a text affinity analysis operation between respective threads of the first plurality of social media communication threads and the second plurality of social media communication threads;
• and,
• determining a level of intervention to perform based upon the text affinity analysis operation;
• and wherein
• the dividing the first social media communication, the dividing the second social media communication and the performing a text affinity analysis operation are performed by the text affinity analysis system;
• the determining the level of intervention is performed via the administrator information handling system;
• and,
• the text affinity analysis score is based upon a Mahalanobis Distance (MD) between respective threads of the first plurality of social media communication threads and the second plurality of social media communication threads.

A non-transitory, computer-readable medium embodying computer program code for near-real-time competitive insights associated with user interactions within a social media environment the social media environment comprising a social media system executing on hardware processor of a social media server, a text affinity analysis system executing on hardware processor of a text analysis server and an administrator information handling system, the computer program code comprising computer executable instructions configured for:

• dividing a first social media communication into first plurality of social media communication threads;
• dividing a second social media communication into a second plurality of social media communication threads;
• performing a text affinity analysis operation between respective threads of the first plurality of social media communication threads and the second plurality of social media communication threads;
• and,
• determining a level of intervention to perform based upon the text affinity analysis operation;
• and wherein
• the dividing the first social media communication, the dividing the second social media communication and the performing a text affinity analysis operation are performed by the text affinity analysis system;
• the determining the level of intervention is performed via the administrator information handling system;
• and,
• the text affinity analysis score is based upon a Mahalanobis Distance (MD) between respective threads of the first plurality of social media communication threads and the second plurality of social media communication threads.