Method and System for Determining a New Location for a Merchant
AssigneeMastercard International Incorporated
InventorsMrinal Gupta, Vikhyat Shukla, Lokesh Rajput
Life of this patent
Estimating the term…
Abstract
A computer-implemented method is proposed for determining a new location for a merchant. The method comprises: a) obtaining transaction data for a plurality of cardholders; b) obtaining location data for said cardholders; c) combining the location data with the transaction data; d) analyzing the locations of cardholders performing transactions at a particular merchant or type of merchant to determine any localities within which multiple cardholders performing such transactions are located; and e) assessing such localities on the basis of one or more economic factors to determine whether to recommend said locality as a new location for the merchant or type of merchant.
Claims18
A computer-implemented method for determining a new location for a merchant, the method comprising:
- (i) obtaining, by an analysis component, transaction data for a plurality of cardholders;
- (ii) obtaining, by the analysis component, location data for said cardholders;
- (iii) combining, by the analysis component, the location data with the transaction data;
- (iv) analyzing, by the analysis component, the locations of cardholders performing transactions at a particular merchant or type of merchant to determine any localities within which multiple cardholders performing such transactions are located;
- and
- (v) assessing, by the analysis component, such localities on the basis of one or more economic factors to determine whether to recommend said locality as a new location for the merchant or type of merchant.
A computer system for determining a new location for a merchant, the computer system comprising:
- (i) a transaction database comprising transaction data for a plurality of cardholders;
- (ii) a location database comprising location data for said cardholders;
- and
- (iii) an analysis component communicatively coupled with the transaction database and the location database, the analysis component configured to:
- a. combine the location data with the transaction data;
- b. analyze the locations of cardholders performing transactions at a particular merchant or type of merchant to determine any localities within which multiple cardholders performing such transactions are located;
- and
- c. assess such localities on the basis of one or more economic factors to determine whether to recommend said locality as a new location for the merchant or type of merchant.
A non-transitory computer-readable storage medium having stored thereon program instructions, which when executed by at least one processor, cause the at least one processor to:
- obtain transaction data for a plurality of cardholders;
- obtain location data for said cardholders;
- combine the location data with the transaction data;
- analyze the locations of cardholders performing transactions at a particular merchant or type of merchant to determine any localities within which multiple cardholders performing such transactions are located;
- and
- assess such localities on the basis of one or more economic factors to determine whether to recommend said locality as a new location for the merchant or type of merchant.
Dependencies are inferred from the claim text.