Information processing apparatus, method of controlling the same, and non-transitory computer-readable storage medium

A method of controlling an information processing apparatus operable to decide an item related to an image or image capturing for a recommendation to a user, the apparatus comprising:

• obtaining image attribute information;
• deriving image group attribute information for an image group including a plurality of images based on the image attribute information;
• comparing image group attribute information derived for a first image group including images captured in a first time range and image group attribute information derived for a second image group including images captured in a second time range different to the first time range;
• and
• deciding the item for the recommendation to the user in accordance with a result of the comparison.

A non-transitory computer-readable storage medium storing a computer program for causing a computer to execute a control method of an information processing apparatus operable to decide an item related to an image or image capturing for a recommendation to a user, the method comprising:

• obtaining image attribute information;
• deriving image group attribute information for an image group including a plurality of images based on the image attribute information;
• comparing image group attribute information derived for a first image group including images captured in a first time range and image group attribute information derived for a second image group including images captured in a second time range different to the first time range;
• and
• deciding the item for the recommendation to the user in accordance with a result of the comparison.