Display assembly with diffusing member for appearance matching

A display assembly comprising:

• a display unit having a top end and configured to be visible to a user located at a user eye level;
• wherein the display unit is configured in a head-down orientation such that the user eye level is above the top end of the display unit;
• wherein the display unit has a display region and a border region, the display region being configured to include a dark state;
• a diffusing member positioned adjacent to the border region such that the diffusing member is coextensive with the border region;
• wherein the display region is configured such that a first electromagnetic ray bundle incident on the display region in the dark state produces a first bidirectional reflection distribution function;
• wherein the border region is configured such that a second electromagnetic ray bundle incident on the border region produces a second bidirectional reflection distribution function;
• and
• wherein the diffusing member is configured such that the first bidirectional reflection distribution function is substantially identical to the second bidirectional reflection distribution function.