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US 2017/0324822 A1Published application
Finding potentially viral media items
AssigneeMashable, Inc.
InventorsPeter Cashmore, Robyn Peterson, Chris Heald, Dimitri Dimoulakis, Mario Antonetti, Kevin Gisi, Darren Tome
Life of this patent
Estimating the term…
Abstract
Systems and techniques are disclosed for publishing related media content based on the velocity measure for media content. The velocity measure for the media content may be determined based on a change in engagement rate such as a change in rate of sharing the media content via social media. The related media content may be published on a media outlet such as a website, blog, and/or an aggregation page and the publication may provide more exposure to the media content.
Claims23
A method comprising:
- determining, at a server, a velocity measure for a first media content based on a determined change in an engagement rate for the first media content, wherein the engagement rate of the velocity measure is weighted based on an attribute of the first media content;
- determining, at the server, that the velocity measure for the first media content exceeds a velocity threshold that is dynamically determined based a type of the first media content, wherein different types of media content have different velocity thresholds;
- and
- transmitting, by the server, a second media content that is selected from a plurality of scanned media sources, wherein the second media content is selected based on the first media content.
1 more element
Dependencies are inferred from the claim text.