Method, apparatus and storage medium for defending against malicious clicks
AssigneeBaidu Online Network Technology (Beijing) Co., Ltd.
InventorsXiaogang Li, Qing Huo, Jie Zhou, Le Guo, Yunlong Li, Junjia Lu
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AssigneeBaidu Online Network Technology (Beijing) Co., Ltd.
InventorsXiaogang Li, Qing Huo, Jie Zhou, Le Guo, Yunlong Li, Junjia Lu
Estimating the term…
The present invention discloses a method, apparatus and a storage medium for defending against malicious clicks. The method includes: acquiring a shielding policy corresponding to promotional content; determining a user in a shielding policy list as the user to be shielded based on the shielding policy and historical click information of users; and performing shielding processing on the promotional content for the user to be shielded, if the user to be shielded in the shielding policy list conducts a retrieval. According to the technical solution provided by the embodiments of the present invention, malicious clicks are prevented at the stage of displaying promotional content in a front end of a server. On one hand, it is possible to determine malicious clicks based on real-time click information and provide a timely and effective defense, improving the timeliness of the defense; on the other hand, the shielding policy may be set by the businesses, enhancing the independence of the business in preventing malicious clicks.
A method to defend against malicious clicks, comprising:
An apparatus for defending against malicious clicks, comprising:
A non-volatile computer storage medium storing a plurality of instructions that, when executed by an apparatus for defending against malicious clicks, causes the apparatus to perform the method of:
Dependencies are inferred from the claim text.