# US 2017/0287040 A1 · Method and system for communicating product data corresponding to a product > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2017/0287040 A1 - Document ID: US20170287040A1 - Status: Published application - Kind: A1 - Application number: 15/463,843 - Filed: 2017-03-20 - Published: 2017-10-05 - Earliest claimed: 2016-03-30 - Assignees: Mastercard Asia/Pacific Pte. Ltd. - Applicants: Mastercard Asia/Pacific Pte Ltd - Inventors: Jiaming Li; Yong How Chin; Bensam Joyson; Hao Tang; Xijing Wang; Senxian Zhuo; Donghao Huang - Web page: https://patentgrep.com/patent/US20170287040A1 ## CPC - G06Q 30/0623: {by investigating goods or services} - H04W 4/08: User group management - G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR - H04W: WIRELESS COMMUNICATION NETWORKS (broadcast communication H04H; communication systems using wireless links for non-selective communication, e.g. wireless extensions H04M1/72) ## Abstract A method for communicating product data corresponding to a product is provided. The method includes receiving a data package including a visual representation of at least part of the product and signal data using a receiver module, the signal data including an identifier of the product. The method also includes extracting the signal data from the data package using a decoder module in response to a command to display the visual representation. The method further includes retrieving, using a processor module, the product data from a memory module in response to the identifier in the extracted signal data, the memory module having stored therein the identifier in association with the product data. The method also includes communicating the product data using an output module during display of the visual representation. ## Claims ### Claim 1 A method for communicating product data corresponding to a product, the method comprising: receiving a data package comprising a visual representation of at least part of the product and signal data using a receiver module, the signal data comprising an identifier of the product; extracting the signal data from the data package using a decoder module in response to a command to display the visual representation; retrieving, using a processor module, the product data from a memory module in response to the identifier in the extracted signal data, the memory module having stored therein the identifier in association with the product data; and communicating the product data using an output module during display of the visual representation. ### Claim 2 (depends on 1) The method as claimed in claim 1, further comprising creating the data package comprising the visual representation of at least part of the product and the signal data using an encoder module. ### Claim 3 (depends on 2) The method as claimed in claim 2, wherein creating the data package comprises embedding the signal data in the visual representation as metadata, wherein the metadata is in accordance with one or more of Exchangeable Image File (EXIF) format or Extensible Metadata Platform (XMP) format. ### Claim 4 (depends on 1) The method as claimed in claim 1, further comprising receiving the extracted signal data using a signal transceiver module. ### Claim 5 (depends on 1) The method as claimed in claim 1 wherein the visual representation comprises one or more of an image file or a video file. ### Claim 6 (depends on 5) The method as claimed in claim 5, wherein when the visual representation comprises a video file, the signal data further comprises data representing time related information. ### Claim 7 (depends on 1) The method as claimed in claim 1 wherein the product data comprises one or more of: a smell associated with the product, a sound associated with the product, a description associated with the product, a price of the product, and a merchant who is offering the product. ### Claim 8 (depends on 1) The method as claimed in claim 1, wherein the signal data comprises data representing a signal transmittable in accordance with one or more of: Bluetooth™, Bluetooth™ low energy (BLE), Wi-Fi®, and Wi-Fi Direct® communication protocols. ### Claim 9 (depends on 1) The method as claimed in claim 1, wherein the signal data is in accordance with one or more of: JavaScript Object Notation (JSON) format, Extensible Markup Language (XML) format, and tabular format. ### Claim 10 (depends on 1) The method as claimed in claim 1, wherein the signal data further comprises data representing a strength of the signal. ### Claim 11 A system for communicating product data corresponding to a product, the system comprising: a receiver module configured to receive a data package comprising a visual representation of at least part of the product and signal data, the signal data comprising an identifier of the product; a decoder module configured to extract the signal data from the data package in response to a command to display the visual representation; a processor module configured to retrieve the product data from a memory module in response to the identifier in the extracted signal data, the memory module having stored therein the identifier in association with the product data; and an output module configured to communicate the product data during display of the visual representation. ### Claim 12 (depends on 11) The system as claimed in claim 11, further comprising an encoder module configured to create the data package comprising the visual representation of at least part of the product and the signal data. ### Claim 13 (depends on 12) The system as claimed in claim 12, wherein the encoder module is configured to embed the signal data in the visual representation as metadata, wherein the metadata is in accordance with one or more of Exchangeable Image File (EXIF) format or Extensible Metadata Platform (XMP) format. ### Claim 14 (depends on 11) The system as claimed in claim 11, further comprising a signal transceiver module configured to receive the extracted signal data. ### Claim 15 (depends on 14) The system as claimed in claim 14, wherein the processor module comprises the signal transceiver module, and wherein the processor module is embedded with the output module. ### Claim 16 (depends on 11) The system as claimed in claims 11, wherein the visual representation comprises one or more of an image file or a video file. ### Claim 17 (depends on 16) The system as claimed in claim 16, when the visual representation comprises a video file, the signal data further comprises data representing time related information. ### Claim 18 (depends on 11) The system as claimed in claim 11, wherein the product data comprises one or more of: a smell associated with the product, a sound associated with the product, a description associated with the product, a price of the product, and a merchant who is offering the product. ### Claim 19 (depends on 11) The system as claimed in claim 11, wherein the signal data comprises data representing a signal transmittable in accordance with one or more of: Bluetooth™, Bluetooth™ low energy (BLE), Wi-Fi®, and Wi-Fi Direct® communication protocols. ### Claim 20 (depends on 11) The system as claimed in claim 11, wherein the signal data is in accordance with one or more of: JavaScript Object Notation (JSON) format, Extensible Markup Language (XML) format, and tabular format. ### Claim 21 (depends on 11) The system as claimed in claim 11, wherein the signal data further comprises data representing a strength of the signal.