Peer-to-Peer Wagering Platform
AssigneeSkillz Inc.
InventorsAndrew Paradise, Casey Chafkin, Jason Petralia, Ahmed Abdalla
Life of this patent
Estimating the term…
Abstract
Data characterizing historical skills-based gaming metrics for a first user and historical skills-based gaming metrics for at least one second user is accessed. Using the accessed data and a set of rules, a targeted advertisement to present to the first user is determined. The targeted advertisement specifies at least one skills-based game and a characterization of the at least one second user's historical skills-based gaming metrics. The targeted advertisement is generated. Data characterizing the targeted advertisement is provided. Related apparatus, systems, techniques, and articles are also described.
Claims21
-27. (canceled)
A method comprising:
- accessing data characterizing historical skills-based gaming metrics for a first user and historical skills-based gaming metrics for at least one second user;
- generating, using the accessed data and a set of rules, a targeted advertisement to present to the first user, the targeted advertisement specifying at least one skills-based game, and a characterization of the at least one second user's historical skills-based gaming metrics;
- and
- modifying the advertisement display space to include the targeted advertisement, the targeted advertisement prompting the user to enter an online skills-based gaming competition;
- wherein at least one of the accessing, generating, and modifying is performed by at least one data processor forming part of at least one computing system.
A system comprising:
- at least one data processor;
- memory storing instructions which, when executed by the at least one data processor, causes the at least one data processor to perform operations comprising:
- accessing data characterizing historical skills-based gaming metrics for a first user and historical skills-based gaming metrics for at least one second user;
- generating, using the accessed data and a set of rules, a targeted advertisement to present to the first user, the targeted advertisement specifying at least one skills-based game, and a characterization of the at least one second user's historical skills-based gaming metrics;
- and
- modifying the advertisement display space to include the targeted advertisement, the targeted advertisement prompting the user to enter an online skills-based gaming competition.
A non-transitory computer program product storing instructions, which when executed by at least one data processor of at least one computing system, implement operations comprising:
- accessing data characterizing historical skills-based gaming metrics for a first user and historical skills-based gaming metrics for at least one second user;
- generating, using the accessed data and a set of rules, a targeted advertisement to present to the first user, the targeted advertisement specifying at least one skills-based game, and a characterization of the at least one second user's historical skills-based gaming metrics;
- and
- modifying the advertisement display space to include the targeted advertisement, the targeted advertisement prompting the user to enter an online skills-based gaming competition.
Dependencies are inferred from the claim text.