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US 2017/0249337 A1Published application
System and method for accessing electronic data via an image search engine
OwnerSpencer A. Rathusinventor
Life of this patent
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Abstract
The present invention provides a system and method for accessing electronic data through entry of images as queries in search engine. The system uses various image capturing devices and communication devices to capture images and enter them into image database. Image recognition techniques encode images in a computer readable format. The processed image is then entered for comparison into at least one database populated with images and associated information. Once the newly captured image is matched with an image in the database, the information linked with that image is returned to the user.
Claims21
A method comprising:
- storing information in a memory device, regarding a plurality of images of advertisements and information regarding a plurality of products, commodities, or services in a database, wherein at least one image of an advertisement is associated with a product, commodity, or service of the plurality of products, commodities, or services, and wherein the information regarding the associated product, commodity or service is displayed based on criteria stored in a profile corresponding with the requesting user;
- receiving, with a receiver, information regarding an image of an advertisement of a product, commodity, or service of interest, wherein the image of the advertisement of the product, commodity, or service of interest is obtained with a communication device of or associated with a requesting user, and further wherein the communication device transmits the information regarding the image of the advertisement of the product, commodity, or service of interest to the receiver wherein said image of an advertisement is stored within said memory device;
- comparing the information regarding the image of the advertisement of the product, commodity, or service of interest to the information regarding the plurality of images of advertisements in the database;
- determining whether the image of the advertisement of the product, commodity, or service of interest matches an image of the plurality of images of advertisements, and, if the image of the advertisement of the product, commodity, or service of interest matches an image of the plurality of images of advertisements, accessing information regarding the associated product, commodity, or service;
- and
- transmitting, using said memory device and using a transmitter, the information regarding the associated product, commodity, or service to the communication device of or associated with the requesting user;
- wherein the information regarding the associated product, commodity, or service is displayed on a display unit of or associated with the communication device.
4 more elements
A system for enabling advertisers or marketers to preplan response to the entry of images of advertisements into a search engine by providing images of said advertisements to those who update the search engine, comprising:
- a database storing information in a memory device regarding a plurality of images of advertisements and information regarding a plurality of products, commodities, or services, wherein at least one image of an advertisement is associated with a product, commodity, or service of the plurality of products, commodities, or services, and wherein the information regarding the associated product, commodity or service is displayed based on criteria stored in a profile corresponding with the requesting user;
- a receiver receiving information regarding an image of an advertisement of a product, commodity, or service of interest, wherein the image of the advertisement of the product, commodity, or service of interest is obtained with a communication device of or associated with a requesting user, and further wherein the communication device transmits the information regarding the image of the advertisement of the product, commodity, or service of interest to the receiver wherein said image of an advertisement is stored within said memory device;
- a processer for comparing the information regarding the image of said advertisement of the product, commodity, or service of interest to the information regarding the plurality of images of advertisements, determining whether the image of the advertisement of the product, commodity, or service of interest matches an image of the plurality of images of advertisements, and, if the image of the advertisement of the product, commodity, or service of interest matches an image of the plurality of images of advertisements, accessing information regarding the associated product, commodity, or service;
- a transmitter transmitting, using said memory device, the information regarding the associated product, commodity, or service to the communication device of or associated with the requesting user;
- and
- a display for displaying the information regarding the associated product, commodity, or service.
3 more elements
Dependencies are inferred from the claim text.