Live branded dynamic mapping
AssigneeBlazer and Flip Flops, Inc. Dba the Experience Eng
InventorsJoshua David Bass, Benjamin Harry Ziskind, Scott Sebastian Sahadi
Life of this patent
Estimating the term…
Abstract
A live dynamic map that provides for increased convenience for a user at a venue is disclosed. The live dynamic map may be branded for a venue, shows points of interest and paths between locations, includes a messaging capability, and allows users to be social with one another as well as venue management. Live branded mapping may allow for similar engagement on a region-by-region, neighborhood-by-neighborhood, or even brand-by-brand basis. By engaging on a hyper-local level, the present mapping platform can better target user and payload delivering and improve upon business to consumer brand engagement.
Claims20
A method for personalized mapping, comprising:
- generating a dynamic conversion mapping based on a plurality of fixed-position markers such that the dynamic conversion mapping allows conversion of location data between an graphical coordinate grid of a graphical map and a latitude-longitude location grid, wherein the graphical map includes a plurality of regions of which at least one region maps onto the latitude-longitude location grid at a different scale than at other regions of the plurality of regions, and wherein each fixed-position marker of the plurality of fixed-position markers has a known latitude-longitude marker location on the latitude-longitude location grid and a known graphical marker location on the graphical map;
- receiving a user locator dataset identifying a location of a user;
- generating a personalized map identifying the location of the user within the graphical map;
- transmitting personalized map data to a user mobile device associated with the user, thereby displaying the personalized map at the user mobile device;
- and
- transmitting a personalized message data to the user mobile device, thereby displaying a personalized message at the user mobile device.
A system for personalized mapping, the system comprising:
- a communicative coupling of an application server, the communicative coupling transferring communications between an application server and a user mobile device;
- a processor of the application server, wherein execution of instructions stored in a memory of the application server:
- generates a dynamic conversion mapping that allows conversion of location data between an graphical coordinate grid of a graphical map and a latitude-longitude location grid, wherein the graphical map includes a plurality of regions of which at least one region maps onto the latitude-longitude location grid at a different scale than at other regions of the plurality of regions, and wherein each fixed-position marker of the plurality of fixed-position markers has a known latitude-longitude marker location on the latitude-longitude location grid and a known graphical marker location on the graphical map,
- receives a user locator dataset identifying a location of a user associated with the user mobile device,
- generates a personalized map identifying the location of the user within the graphical map,
- transmits personalized map data to the user mobile device, thereby displaying the personalized map at the user mobile device, and
- transmits a personalized message data to the user mobile device, thereby displaying a personalized message at the user mobile device.
A non-transitory computer-readable storage medium, having embodied thereon a program executable by a processor of a user mobile device to perform a method for personalized mapping, the method comprising:
- obtaining a latitude-longitude user location of the user mobile device, the latitude-longitude user location based on a latitude-longitude location grid;
- transmitting the latitude-longitude user location to an application server, thereby causing the application server to generate a personalized map identifying the location of the user mobile device within a graphical map, the personalized map generated using a dynamic conversion mapping that converts the latitude-longitude user location into a graphical user location based on a graphical coordinate grid of the graphical map, wherein the graphical map includes a plurality of regions of which at least one region maps onto the latitude-longitude location grid at a different scale than at other regions of the plurality of regions, and wherein the dynamic conversion mapping is based on a plurality of fixed-position markers such that each fixed-position marker of the plurality of fixed-position markers has a known latitude-longitude marker location on the latitude-longitude location grid and a known graphical marker location on the graphical map;
- receiving the generated personalized map from the application server;
- receiving a personalized message from the application server;
- and
- displaying the personalized map and the personalized message.
Dependencies are inferred from the claim text.