Techniques for modular multimedia broadcast and multicast service (mbms) delivery

A method for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, comprising:

• identifying, at an application server, MBMS service delivery functionalities supported by a network device;
• selecting, at the application server, at least one or more MBMS service delivery functionalities from the MBMS service delivery functionalities supported by the network device for a multimedia content associated with the application server;
• and
• transmitting, from the application server, an activation of service request to the network device to establish communication between the application server and a user equipment (UE), wherein the activation of service request includes the selected at least one or more MBMS service delivery functionalities for the multimedia content.

A method for wireless communication at a user equipment (UE) for multimedia broadcast and multicast service (MBMS), comprising:

• establishing a communication session with an application server via a network device;
• receiving, at the UE, a service announcement message that includes a user service description (USD) associated with a multimedia content transmitted by the application server, wherein the USD identifies at least one or more MBMS service delivery functionalities applied by a network device for the multimedia content;
• and
• requesting usage of at least one or more service delivery functionalities from a UE memory based on the USD, wherein the at least one or more service delivery functionalities assist the UE decode the multimedia content.

An apparatus for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, comprising:

• a memory configured to store instructions;
• and
• a processor communicatively coupled with the memory, the processor configured to execute the instructions to:
• receive, at a network device, a request for activation of a service from an application server, wherein the request for activation corresponds to at least one or more MBMS service delivery functionalities offered by the network device;
• determine, at the network device, that the application server is authorized for the at least one or more MBMS service delivery functionalities, wherein the at least one or more MBMS service delivery functionalities are a subset of the MBMS service delivery functionalities supported by the network device;
• and
• allocate a temporary mobile group identity (TMGI) to the application server in response to a determination that the application server is authorized.

An apparatus for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, comprising:

• a memory configured to store instructions;
• and
• a processor communicatively coupled with the memory, the processor configured to execute the instructions to:
• identify, at an application server, MBMS service delivery functionalities supported by a network device;
• select, at the application server, at least one or more MBMS service delivery functionalities from the MBMS service delivery functionalities supported by the network device for a multimedia content associated with the application server;
• and
• transmit, from the application server, an activation of service request to the network device to establish communication between the application server and a user equipment (UE), wherein the activation of service request includes the selected at least one or more MBMS service delivery functionalities for the multimedia content.

A user equipment (UE) for multimedia broadcast and multicast service (MBMS), comprising:

• a memory configured to store instructions;
• and
• a processor communicatively coupled with the memory, the processor configured to execute the instructions to:
• establish a communication session with an application server via a network device;
• receive, at the UE, a service announcement message that includes a user service description (USD) associated with a multimedia content transmitted by the application server, wherein the USD identifies at least one or more MBMS service delivery functionalities applied by a network device for the multimedia content;
• and
• request usage of at least one or more service delivery functionalities from a UE memory based on the USD, wherein the at least one or more service delivery functionalities assist the UE decode the multimedia content.

An apparatus for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, comprising:

• means for receiving, at a network device, a request for activation of a service from an application server, wherein the request for activation corresponds to at least one or more MBMS service delivery functionalities offered by the network device;
• means for determining, at the network device, that the application server is authorized for the at least one or more MBMS service delivery functionalities, wherein the at least one or more MBMS service delivery functionalities are a subset of the MBMS service delivery functionalities supported by the network device;
• and
• means for allocating a temporary mobile group identity (TMGI) to the application server in response to a determination that the application server is authorized.

An apparatus for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, comprising:

• means for identifying, at an application server, MBMS service delivery functionalities supported by a network device;
• means for selecting, at the application server, at least one or more MBMS service delivery functionalities from the MBMS service delivery functionalities supported by the network device for a multimedia content associated with the application server;
• and
• means for transmitting, from the application server, an activation of service request to the network device to establish communication between the application server and a user equipment (UE), wherein the activation of service request includes the selected at least one or more MBMS service delivery functionalities for the multimedia content.

An apparatus for wireless communication at a user equipment (UE) for multimedia broadcast and multicast service (MBMS), comprising:

• means for establishing a communication session with an application server via a network device;
• means for receiving, at the UE, a service announcement message that includes a user service description (USD) associated with a multimedia content transmitted by the application server, wherein the USD identifies at least one or more MBMS service delivery functionalities applied by a network device for the multimedia content;
• and
• means for requesting usage of at least one or more service delivery functionalities from a UE memory based on the USD, wherein the at least one or more service delivery functionalities assist the UE decode the multimedia content.

A computer-readable medium storing code for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, the code comprising instructions executable to:

• receive, at a network device, a request for activation of a service from an application server, wherein the request for activation corresponds to at least one or more MBMS service delivery functionalities offered by the network device;
• determine, at the network device, that the application server is authorized for the at least one or more MBMS service delivery functionalities, wherein the at least one or more MBMS service delivery functionalities are a subset of the MBMS service delivery functionalities supported by the network device;
• and
• allocate a temporary mobile group identity (TMGI) to the application server in response to a determination that the application server is authorized.

A computer-readable medium storing code for multimedia broadcast and multicast service (MBMS) operations in a wireless communication system, the code comprising instructions executable to:

• identify, at an application server, MBMS service delivery functionalities supported by a network device;
• select, at the application server, at least one or more MBMS service delivery functionalities from the MBMS service delivery functionalities supported by the network device for a multimedia content associated with the application server;
• and
• transmit, from the application server, an activation of service request to the network device to establish communication between the application server and a user equipment (UE), wherein the activation of service request includes the selected at least one or more MBMS service delivery functionalities for the multimedia content.

A computer-readable medium storing code for wireless communication at a user equipment (UE) for multimedia broadcast and multicast service (MBMS), the code comprising instructions executable to:

• establish a communication session with an application server via a network device;
• receive, at the UE, a service announcement message that includes a user service description (USD) associated with a multimedia content transmitted by the application server, wherein the USD identifies at least one or more MBMS service delivery functionalities applied by a network device for the multimedia content;
• and
• request usage of at least one or more service delivery functionalities from a UE memory based on the USD message, wherein the at least one or more service delivery functionalities assist the UE decode the multimedia content.