System and method for product placement
AssigneeBobbli, Inc.
InventorZied JALLOULI
Life of this patent
Estimating the term…
Abstract
A system and method for product placement are disclosed in which the system has a consumer application that provides synchronized tagged frames to the user generated by the system. The consumer application may be displayed on a computing device separate from the display on which the content is being viewed. When the user selects a tag in a frame, information about the item or person is displayed. The application may allow a gesture to be used to capture a moment of interest in the content. The tagging of the system may utilize various source of information (including for example, scripts and subtitles) to generate the tag for the frames of the piece of content.
Claims18
An apparatus, comprising:
- a backend system that receives a piece of content having a plurality of frames and tags each frame of the piece of content with information about an item in the frame to generate a plurality of tagged frames;
- a display device that receives the piece of content from the backend system;
- and
- a computing device that receives the plurality of tagged frames from the backend system wherein the computing device displays one or more of the tagged frames synchronized to the display of the corresponding one or more frames of the piece of content on the display device.
A method, comprising:
- receiving, at a backend system, a piece of content having a plurality of frames;
- tagging, by the backend system, each frame of the piece of content with information about an item in the frame to generate a plurality of tagged frames;
- displaying, on a display device, the piece of content received from the backend system;
- and
- displaying, on a computing device, one or more of the tagged frames synchronized to the display of the corresponding one or more frames of the piece of content on the display device.
Dependencies are inferred from the claim text.