Dynamic merchandising communication system
AssigneeCloverleaf Media, LLC
InventorsKevin Brent Howard, Gordon Davidson
Life of this patent
Estimating the term…
Abstract
Provided herein are display systems and units, including those configured for dynamic communication in a physical location, such as in retail settings. Also included herein are methods for dynamically displaying product information in a physical location, such as a retail setting.
Claims20
A retail display system comprising a controller and a first and a second high aspect ratio display light emitting diode (LED) display strips,
- the first LED display strip comprising:
- a first LED display component comprising a first array of viewable LED pixels;
- a first input configured to receive global system display information;
- a first output configured to provide first local display information to the first LED display component, the local display information of the first LED display strip being a subset of the global system display information;
- one or more first processors configured to execute first LED display strip program modules, the first LED display strip program modules comprising:
- a content identification module configured to identify the first local display information of the first LED display strip;
- the second LED display strip comprising:
- a second LED display component comprising an array of viewable LED pixels;
- a second input configured to receive global system display information;
- a second output configured to provide local display information of the second LED display component, the local display information of the first LED display strip being a subset of the global system display information;
- one or more second processors configured to execute second LED display strip program modules, the second LED display strip program modules comprising:
- a second content identification module configured to identify the second local display information of the second LED display strip;
- (e.g., at least one of the first or second LED display strip comprising) a sensor configured to provide a sensor output signal to the controller, the sensor output signals conveying information regarding a state of one or more operating parameter;
- the controller comprising:
- a third input configured to receive the sensor output signal;
- a third output configured to transmit the global system display information;
- one or more processors configured to execute controller program modules, the controller program modules comprising:
- a module configured to determine the state of the operating parameter based on the information regarding the state of the operating parameter in the sensor output signal;
- and
- a module configured to identify first predetermined local display information to be provided to the first LED display unit and second predetermined local display information to be provided to the second LED display unit based on the status of the one or more operating parameter.
A high aspect ratio light emitting diode (LED) retail display unit comprising:
- a receiving card comprising a first circuit board, the first circuit board comprising a first input, a first output, and second output mounted thereon, the first input configured to receive or to be connected to receive first display information;
- a first LED display component comprising a second circuit board comprising a first and a second surface, a first array of first LED pixels mounted on or in the first surface, and a second input configured to receive display information and mounted on the second surface, the first output configured to covey second display information to the second input;
- a second LED display component comprising a third circuit board comprising a third and a fourth surface, a second array of second LED pixels mounted on or in the third surface, and a third input configured to receive display information and mounted on the fourth surface, the second output configured to covey third display information to the third input;
- a sensor configured to detect or identify motion, an object, or a person in proximity to the display unit, the sensor comprising an output configured to convey or to be connected to convey a sensor output signal;
- and
- a housing defined with an opening, the receiving card, the first LED display component, the second LED display component, and the sensor received in the housing, and the first and the third surfaces exposed by the opening, the first array of first LED pixels having a pixel pitch of about 2.5 mm or less;
- the second array of second LED pixels having a pixel pitch of about 2.5 mm or less;
- the display unit having an aspect ratio (length/height) of about 2 or more;
- and the first, second, and third display information being the same or different.
A method for dynamically displaying product information in a physical location to a person physically located at the location, the method comprising:
- a. providing a display unit and a sensor at the location;
- b. receiving a sensor output signal from the sensor, the sensor output signal conveying information regarding a sensor state of the sensor;
- c. determining the sensor state based on the received output signal from the sensor;
- d. retrieving predetermined display information associated with the identified sensor state from a display information database.
Dependencies are inferred from the claim text.