Computer-implemented methods and computer systems for enabling personalized game betting and lottery playing

A computer-implemented method, comprising:

• displaying, by a specifically programmed computer system, to a user, choices to be selected to define at least one first personalized betting game, wherein the choices are selected from each of the following three categories:
• i) events,
• ii) markets, and
• iii) potential outcomes;
• receiving, by the specifically programmed computer system, from the user, selected choices, identifying:
• i) at least one first event,
• ii) a plurality of markets, and
• iii) a plurality of potential outcomes;
• establishing, by the specifically programmed computer system, at least one first personalized data structure representative of data relationships among the selected choices, hereby resulting in at least one first personalized betting game of the user;
• automatically updating, by the specifically programmed computer system, the at least one first personalized data structure based, at least in part, on real-time changes related to:
• i) the at least one first event,
• ii) the plurality of markets, and
• iii) the plurality of potential outcomes;
• receiving, by the specifically programmed computer system, an entry payment from the user to play the at least one first personalized betting game;
• determining, by the specifically programmed computer system, at least one actual outcome of the at least one first personalized betting game;
• and
• determining, by the specifically programmed computer system, at least one reward to be distributed to the user.