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US 2016/0103561 A1Published application
Identifying productive thumbnails for media content
AssigneeGoogle Inc.
InventorJuhyun Lee
Life of this patent
Estimating the term…
Abstract
References to videos or other media content are often accompanied by a thumbnail that is in some way representative of the video. Selection of this thumbnail can have a significant impact on the productivity of the reference, e.g., in driving traffic to the underlying video or other media content. Accordingly, the performance of various candidate thumbnails can be monitored and the thumbnail that performs best can be selected as the primary thumbnail, which can be presented most often in connection with references to the video or other media content.
Claims20
A system, comprising:
- a memory that stores computer executable components;
- and
- a microprocessor that executes the following computer executable components stored in the memory:
- an identification component that selects a set of thumbnails associated with a media content based upon a context of presentation of the media content, wherein a thumbnail from the set of thumbnails is to be presented in connection with a reference to the media content;
- an analysis component that respectively determines a performance metric associated with multiple thumbnails from the set of thumbnails that have been presented;
- and
- a selection component that selects from the set of thumbnails a primary thumbnail that is determined to have a best performance metric.
4 more elements
A method, comprising:
- selecting, by a system including a processor, multiple candidate thumbnails to be used in connection with a presentation of a reference to a video based upon a context of presentation of the video;
- respectively determining, by the system, a performance of the multiple candidate thumbnails based on a performance metric resulting from a presentation of an associated candidate thumbnail in connection with the presentation of the reference to the video;
- and
- selecting, by the system, from the multiple candidate thumbnails a primary thumbnail that is determined to yield a superior performance in connection with the performance metric.
1 more element
A system, comprising:
- means for determining a first candidate thumbnail and a second candidate thumbnail to be presented in connection with a reference to a media file based upon a context of presentation of the media file;
- means for computing a first performance rating associated with the first candidate thumbnail and a second performance rating associated with the second candidate thumbnail;
- and
- means for selecting one of the first candidate thumbnail or the second candidate thumbnail as a primary thumbnail based on a comparison of the first performance rating to the second performance rating.
1 more element
Dependencies are inferred from the claim text.