Informational enrichment for interactive systems

A computer apparatus, comprising:

• a memory that stores instructions, and
• a processor that executes the instructions,
• wherein, when executed by the processor, the instructions cause the processor to perform operations comprising:
• intercepting a session initiation protocol message used to initiate a bidirectional communication, the session initiation protocol message in transit to a networked recipient computer that provides interactive services for the bidirectional communication to be initiated;
• obtaining, based on information in the session initiation protocol message, supplemental information to provide to the networked recipient computer of the bidirectional communication to be initiated;
• inserting the supplemental information into the session initiation protocol message, and
• routing the session initiation protocol message with the supplemental information inserted to the networked recipient computer that provides the interactive services for the bidirectional communication to be initiated.

A tangible computer readable storage medium that stores a computer program, the computer program, when executed by a processor, causing a computer apparatus to perform a process comprising:

• intercepting a session initiation protocol message used to initiate a bidirectional communication, the session initiation protocol message in transit to a networked recipient computer that provides interactive services for the bidirectional communication to be initiated;
• obtaining, based on information in the session initiation protocol message, supplemental information to provide to the networked recipient computer of the bidirectional communication to be initiated;
• inserting, using a computer processor of an intermediary computer, the supplemental information into the session initiation protocol message, and
• routing the session initiation protocol message with the supplemental information inserted to the networked recipient computer that provides the interactive services for the bidirectional communication to be initiated.