Detecting Anomalous Interaction With Online Content
AssigneeSizmek, Inc.
InventorsJonathan Schler, David Woods, Justin Haygood, Brian Bober
Life of this patent
Estimating the term…
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AssigneeSizmek, Inc.
InventorsJonathan Schler, David Woods, Justin Haygood, Brian Bober
Estimating the term…
Certain embodiments relate to identifying potentially fraudulent interactions with online content. An analytical application executed on a server or other computing device can identify first and second actives areas of an electronic content item that are distinguishable from one another based on a sensory indicator presented with the electronic content item. One or more actions may be performed in response to receiving inputs to the first active area or the second active area. The analytical application can receive inputs to the electronic content item from an entity. At least a subset of the inputs can include interactions that are received within the second active area rather than the first active area. The analytical application can determine that activity by the entity is anomalous based on the subset of the interactions being within the second active area rather than the first active area.
A method comprising:
A system comprising:
A non-transitory computer-readable medium having program code stored thereon, the program code comprising:
Dependencies are inferred from the claim text.