US 2016/0078498 A1Published application

Method and system for purchasing goods on internet

AssigneeGraffiti 2000 S.R.L.

InventorLuca CATTOI

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Abstract

A method and a system for purchasing goods on Internet, which allows publishers who handle blogs and websites, write articles and review products, to sell products directly on their own website, thus making it extremely simple for the user to acquire what he/she sees. Specifically, the websites of publishers offer, within the various articles, different types of “objects”, such as photo-galleries, text-links, single images, banners, buttons and widgets, and the program software allows an “action” to be integrated on such “objects”, that is a step of activating the acquisition process of a specific product, which can be chosen by the publisher of the website or selected by means of a “machine learning” algorithm capable of semantically determining the best product on the basis of different parameters, such as page URL, behaviour and preferences of the users on that page, percentage of clicks on products shown previously for sale, etc.

Claims9

Dependent claims

A method for purchasing goods on Internet, according to which a user/reader acquires at least one product directly over a website which is handled by publishers who handle blogs and websites, write articles and/or review products, comprising:

accessing to said website which is handled by said publisher by the user/reader;
selecting a plurality of products to be offered on said website by the publisher;
showing on said website, within the articles of said publisher, different types of objects, including at least one of photo-galleries, text-links, single images, banners, buttons, and widgets, which are able to promote one or more products, by a program software;
activating, in correspondence of said objects, a step of acquisition of a product, by the user/reader, through a selection phase;
showing to said user/reader one or more features of said product;
filling by the user/reader the fields needed to proceed with the acquisition of said product;
confirming by the user/reader the acquisition of the product;
showing said acquisition of the product or of any anomalies to said user/reader.

5 more elements

Dependencies are inferred from the claim text.