Context based alert system

An apparatus comprising:

• at least one memory;
• at least one processor coupled to the memory:
• a calendar event attribute determination module, coupled to the processor, to determine a calendar event attribute for a calendar event;
• an alert attribute determination module, coupled to the processor, to determine an alert attribute for an alert that occurs during the calendar event;
• an alert threshold determination module, coupled to the processor, to, in response to determining the calendar event attribute and the alert attribute, determine whether the alert satisfies an alert threshold;
• and
• an alert communication module, coupled to the processor, to, in response to determining (a)(i) the alert satisfies the alert threshold, communicate the alert to a user via a first communication channel;
• and (a)(ii) the alert does not satisfy the alert threshold, communicate the alert to the user via a second communication channel.

A method executed by at least one processor comprising:

• determining a calendar event attribute for a calendar event;
• determining an alert attribute for an alert that occurs during the calendar event;
• in response to determining the calendar event attribute and the alert attribute, determining whether the alert satisfies an alert threshold;
• and
• in response to determining (a)(i) the alert satisfies the alert threshold, communicating the alert to a user via a first communication channel;
• and (a)(ii) the alert does not satisfy the alert threshold, communicating the alert to the user via a second communication channel.