Virtual billboard display on a mobile device
AssigneeYahoo! Inc.
InventorFarzin Maghoul
Life of this patent
Estimating the term…
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AssigneeYahoo! Inc.
InventorFarzin Maghoul
Estimating the term…
A method, system, and apparatus are directed to providing advertising information to a mobile device over a network. A request is received from the mobile device. The request may comprise a query, geo-location information, and/or a user preference. If the request comprises the query, a search result is generated based on a search for the received query and/or the received geo-location information. At least one virtual billboard is determined, wherein the at least one virtual billboard is in proximity with a first geo-location identified by the received geo-location information and/or a second geo-location associated with the search result. The virtual billboard may also be based on a type of the virtual billboard, a time, a user preference (criterion), and/or a keyword included in the query. The virtual billboard is provided to the mobile device. An advertising usage is recorded for the provided virtual billboard.
1-22. (canceled)
A method comprising:
A non-transitory computer-readable storage medium tangibly encoded with computer-executable instructions, that when executed by a processor associated with a computing device, performs a method comprising:
A computing device comprising:
Dependencies are inferred from the claim text.