US 2015/0317682 A1Published application

Advertising beacon for retail environments

AssigneeTagnetics, Inc.

InventorsKenneth W. Kayser, Jonathan Hager, Ronald E. Earley

Life of this patent

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Abstract

An advertising beacon configured to inductively couple to a power and control system which may include various retail electronic devices such as electronic shelf labels, video monitor displays, out of stock or inventory control sensors, promotional glass displays, and the like. The advertising beacon wirelessly broadcasts content, such as a web address or a programmed computer code associated with a web address, to smart devices which are able to retrieve coupons, advertisements, product information and the like from the web address. The advertising beacon operates in conjunction with other electrical devices of the power and control system to aid a customer's product selection and to aid store personnel's inventory and information management.

Claims20

Dependent claims

A retail advertising system, comprising:

at least one advertising beacon configured to broadcast a micro-located radio signal;
at least one inventory control sensor adapted to be disposed on a shelf in a retail environment and to have retail items disposed thereon;
at least one electronic shelf label, configured to display at least a price of a retail item;
a power and communications distribution system comprising:
a controller, configured to communicate with each of the at least one advertising beacon, the at least one inventory control sensor, and the at least one electronic shelf label;
a power and communications distribution loop connected to the controller;
wherein each of the at least one advertising beacon, the at least one inventory control sensor, and the at least one electronic shelf label are inductively coupled to the power and communications distribution loop;
and
wherein each of the at least one advertising beacon, the at least one inventory control sensor, and the at least one electronic shelf label are associated by the controller with a retail item of a first retail product type.

6 more elements

Dependencies are inferred from the claim text.

Facts

Application: 14/800,331Filed 15 Jul 2015
Priority: 10 Jan 2014
Published: 5 Nov 2015
Term ends: Not estimatedThe source records don’t support an estimate.

Classification10 codes

G06Q 30/0261
Targeted advertisements: based on user location
G01G 19/4144
Using electronic computing means only: for controlling weight of goods in commercial establishments, e.g. supermarket, P.O.S. systems
G01G 19/42
With provisions for indicating, recording, or computing price or other quantities dependent on the weight: for counting by weighing
G06Q 10/087
Logistics, e.g. warehousing, loading or distribution; Inventory or stock management: inventory or stock management, e.g. order filling,…

Family

Application14/152,644Continuation in part · filed 10 Jan 2014
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Application14/520,835Continuation in part · filed 22 Oct 2014
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