Digital point-of-sale analyzer

A digital point-of-sale system comprising:

• a hardware processor and a storage device storing machine-readable instructions executable by the hardware processor to:
• receive at least one captured image of a product display, the at least one captured image including a plurality of products having one or more defined physical product features;
• analyze the at least one captured image to:
• identify one or more shelves of the product display by analyzing a vertical and horizontal gradient of the at least one captured image, and
• identify, using one or more of the defined physical product features for each of the plurality of products, a location of each of the plurality of products on the one or more shelves in the at least one captured image;
• generate a realogram from the analysis of the at least one captured image, wherein the realogram includes an electronically-generated diagram of the product display and locations of each of the plurality of products on the one or more shelves of the product display;
• compare the realogram to stored planograms to determine whether the realogram matches a stored planogram;
• and
• in response to the realogram matching a stored planogram, compare the realogram and the matching planogram to determine at least one of deviations of desired product locations, addition of unexpected products, and competitor product interference.

A method for analyzing products at a point-of-sale, the method comprising:

• receiving, by a hardware processor, at least one captured image of a product display, the at least one captured image including a plurality of products having one or more defined physical product features;
• analyzing, by the hardware processor, the at least one captured image to identify one or more shelves of the product display by analyzing a vertical and horizontal gradient of the at least one captured image, and to identify, using one or more of the defined physical product features for each of the plurality of products, a location of each of the plurality of products on the one or more shelves in the at least one captured image;
• generating a realogram from the analysis of the at least one captured image, wherein the realogram includes an electronically-generated diagram of the product display and locations of each of the plurality of products on the one or more shelves of the product display;
• comparing the realogram to stored planograms to determine whether the realogram matches a stored planogram;
• and
• in response to the realogram matching a stored planogram, comparing the realogram and the matching planogram to determine at least one of deviations of desired product locations, addition of unexpected products, and competitor product interference.

A non-transitory computer-readable medium comprising machine readable instructions that when executed by a processor, cause the processor to:

• receive at least one captured image of a product display, the at least one captured image including a plurality of products having one or more defined physical product features;
• analyze the at least one captured image to:
• identify one or more shelves of the product display by analyzing a vertical and horizontal gradient of the at least one captured image, and
• identify, using one or more of the defined physical product features for each of the plurality of products, a location of each of the plurality of products on the one or more shelves in the at least one captured image;
• generate a realogram from the analysis of the at least one captured image, wherein the realogram includes an electronically-generated diagram of the product display and locations of each of the plurality of products on the one or more shelves of the product display;
• compare the realogram to stored planograms to determine whether the realogram matches a stored planogram;
• and
• in response to the realogram matching a stored planogram, compare the realogram and the matching planogram to determine at least one of deviations of desired product locations, addition of unexpected products, and competitor product interference.