Task management from within a data feed

A non-transitory machine-readable storage medium embodying instructions that, when executed by a machine, cause the machine to perform operations comprising:

• presenting a data feed including a set of status updates directed to a group of users, each status update of the set of status updates including a graphical user interface (GUI) element capable of invoking task assignment functionality;
• receiving user input including a selection of the GUI element of a particular status update of the set of status updates and a selection of an identifier of a task assignee from the group of users;
• and
• responsive to receiving the user input, assigning a task based on the particular status update to the task assignee from the group of users.

A system comprising:

• a processor of a machine;
• a feed module to present a data feed including a set of content items directed to a group of users, each content item of the set of content items including a graphical user interface (GUI) element capable of invoking task assignment functionality, the feed module further to receive user input including a selection of the GUI element of a particular content item of the set of content items and an identifier of a particular user of the group of users;
• and
• a task assignment module to assign, using the processor of the machine, a task based on the particular content item to the particular user of the group of users responsive to receiving the user input.