# US 2015/0312633 A1 · Electronic system and method to render additional information with displayed media

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- Number: US 2015/0312633 A1
- Document ID: US20150312633A1
- Status: Published application
- Kind: A1
- Application number: 14/642,737
- Filed: 2015-03-09
- Published: 2015-10-29
- Earliest claimed: 2014-03-07
- Assignees: Blocksense LLC
- Applicants: Blocksense LLC
- Inventors: Anthony MASCIAROTTE
- Web page: https://patentgrep.com/patent/US20150312633A1

## CPC

- H04N 21/4725: using interactive regions of the image, e.g. hot spots {(details of information retrieval from the Internet by using URLs G06F16/955; processing chained hypermedia data for information retrieval G06F16/94)}
- G06Q 30/0255: {based on user history}
- G06Q 30/0261: {based on user location}
- G06Q 30/0269: {based on user profile or attribute}
- G06Q 30/0276: {Advertisement creation}
- H04N 21/2181: {comprising remotely distributed storage units, e.g. when movies are replicated over a plurality of video servers (distributed storage of data in networks, e.g. transport arrangements for network file system [NFS], storage area networks [SAN] or network attached storage [NAS], H04L67/1097)}
- H04N 21/231: Content storage operation, e.g. caching movies for short term storage, replicating data over plural servers, prioritizing data for deletion
- H04N 21/2353: {specifically adapted to content descriptors, e.g. coding, compressing or processing of metadata}
- H04N 21/431: Generation of visual interfaces {for content selection or interaction}; Content or additional data rendering
- H04N 21/812: {involving advertisement data (advertising per se G06Q30/02)}
- H04N 21/8133: {specifically related to the content, e.g. biography of the actors in a movie, detailed information about an article seen in a video programme}
- H04N 21/8173: {End-user applications, e.g. Web browser, game}
- H04N 21/8545: for generating interactive applications
- H04N 21/8547: involving timestamps for synchronizing content
- H04N 21/8583: {by creating hot-spots}
- H04N 21/47202: {for requesting content on demand, e.g. video on demand}
- H04N: PICTORIAL COMMUNICATION, e.g. TELEVISION
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR

## Abstract

An electronic device enabling and a method of displaying media with additional information using an electronic device having a display screen and a processing unit, the method comprising: defining encoded regions in a display area of the display screen, wherein the encoded regions are associated with the additional information that will be displayed when selected by a viewer; providing a utility that facilitate encoding the additional information in synchronization with the media and in association with the encoded regions; providing a player application which displays an image of the media in a designated display area of the display screen, and renders the additional information associated with a selected encoded region when a viewer places a pointer selectively over the selected encoded region of the display area, wherein the processing unit is configured to run the player application and render images on the display screen in accordance with requirements of the player application.

## Claims

### Claim 1

A method of displaying media with additional information using an electronic device having a display screen and a processing unit, the method comprising:
defining encoded regions in a display area of the display screen, wherein the encoded regions are associated with the additional information that will be displayed when selected by a viewer;
providing a utility that facilitate encoding the additional information in synchronization with the media and in association with the encoded regions;
providing a player application which displays an image of the media in a designated display area of the display screen, and renders the additional information associated with a selected encoded region when a viewer places a pointer selectively over the selected encoded region of the display area,
wherein the processing unit is configured to run the player application and render images on the display screen in accordance with requirements of the player application.

### Claim 2 (depends on 1)

The method of claim 1, wherein the pointer is a cursor associated with a pointing device.

### Claim 3 (depends on 1)

The method of claim 1, wherein the additional information is synchronized to the media based on timecode.

### Claim 4 (depends on 1)

The method of claim 1, wherein the additional information is a link to content stored at a remote server.

### Claim 5 (depends on 1)

The method of claim 1, wherein the encoded regions are arranged in a grid.

### Claim 6 (depends on 6)

The method of claim 6, wherein the grid comprises rectangular areas defining the encoded regions.

### Claim 7 (depends on 1)

The method of claim 1, wherein the additional information is contextual to the content of the image of the media currently displayed when the viewer places the pointer over the selected encoded region.

### Claim 8 (depends on 1)

The method of claim 1, wherein the player application is configured to display media that is streamed, with the additional information synchronized to the streamed media.

### Claim 9

An interactive electronic device for displaying media with additional information, comprising:
a display screen;
a processing unit running a player application to display an image of the media in a designated display area of the display screen, wherein display area defines encoded regions that are associated with the additional information that will be displayed when selected by a viewer;
wherein the media includes additional information encoded in synchronization with the media and in association with the encoded regions
wherein the processing unit is configured to run the player application and render images of the media in the display area in accordance with requirements of the player application, and wherein the player application renders the additional information associated with a selected encoded region when a viewer places a pointer selectively over the selected encoded region of the display area.

### Claim 10 (depends on 9)

A system for displaying media with additional information, comprising:
an interactive electronic device as in claim 9;
a remote server storing the additional information for encoding the encoded regions;
wherein the electronic device communicates with the remote server over a network.

### Claim 11 (depends on 10)

A system as in claim 10, wherein the system is centralized and unified.

### Claim 12 (depends on 10)

A system as in claim 10, wherein the system further comprising an encoding application to encode the encoded regions with the additional information.