Apparatus and methods for enabling media options in a content delivery network

A non-transitory computer readable apparatus comprising a plurality of instructions which are configured to, when executed by a processor:

• receive a plurality of parameters which relate to a promotion campaign;
• utilize at least (i) said plurality of parameters, (ii) information which relates to a plurality of user devices, (iii) a current time, and (iv) information which relates to a channel line-up, to identify and insert one or more media function-enabling triggers into a media stream for delivery of a promotion within said promotion campaign;
• and
• provide said media stream comprising said promotion and said one or more media function-enabling triggers to said one or more of said plurality of user devices in communication therewith via at least one interface.

A method for providing media functionality to a plurality of user devices in communication with a content delivery network, said method comprising:

• receiving a plurality of parameters relating to a promotion campaign;
• identifying and inserting one or more user-selectable media function-enabling triggers into a media stream for delivering at least one promotional content of said promotion campaign, based at least in part on (i) said plurality of parameters, (ii) information regarding said plurality of user devices, (iii) a current time, and (iv) information regarding a channel line-up;
• and
• providing said media stream to said one or more of said plurality of user devices in communication therewith via at least one interface.

Server apparatus configured to provide a plurality of media functions to a plurality of user devices in communication therewith, said apparatus comprising:

• at least one first interface for communication with said plurality of user devices;
• a storage device associated to individual ones of said plurality of user devices;
• and
• a processor, said processor configured to execute at least one computer program thereon, said computer program comprising a plurality of instructions configured to, when executed:
• receive a plurality of parameters which relate to a promotion campaign;
• utilize at least (i) said plurality parameters, (ii) information which relates to a plurality of user devices, (iii) a current time, and (iv) information which relates to a channel line-up, to identify and insert one or more media function-enabling triggers into a media stream for delivery of said promotion campaign;
• provide said media stream to said one or more of said plurality of user devices in communication therewith via at least one interface;
• and
• enable said individual ones of said plurality of user devices to immediately view a previously stored promoted event or content similar thereto from said storage device.