Recommending an item page

A system comprising:

• a reception module configured to receive a reference to an item from a first device that corresponds to a first person, the item being available for sale by a seller of the item, the first device being within a threshold distance from the item;
• a generation module configured to generate an item page that refers to the item based on the received reference to the item;
• a processor configured by a detection module to detect that a quantity of received comments directed to the item exceeds a threshold amount, the received comments being received from a plurality of devices that correspond to second persons other than the seller of the item;
• and
• a communication module configured to send an address of the generated item page to a second device that corresponds to the seller of the item, the sending being in response to the detecting that the quantity of received comments directed to the item exceeds the threshold amount.

A non-transitory machine-readable medium storing instructions that, when executed by one or more processors of a machine, cause the machine to perform operations comprising:

• receiving a reference to an item from a first device that corresponds to a first person, the item being available for sale by a seller of the item, the first device being within a threshold distance from the item;
• generating an item page that refers to the item based on the received reference to the item;
• detecting that a quantity of received comments directed to the item exceeds a threshold amount, the received comments being received from a plurality of devices that correspond to second persons other than the seller of the item;
• and
• sending an address of the generated item page to a second device that corresponds to the seller of the item, the sending being in response to the detecting that the quantity of received comments directed to the item exceeds the threshold amount.