Makeup application assistance device, makeup application assistance system, and makeup application assistance method

A makeup assisting apparatus comprising:

• a makeup collecting section configured to receive, from each of a plurality of terminals, an applied makeup information item when a user of the terminal selects makeup to be applied in makeup, the applied makeup information item indicating the selected makeup;
• a makeup accumulating section configured to accumulate the received applied makeup information items in association with reception times;
• a makeup analyzing section configured to estimate fashionable makeup by analyzing the accumulated applied makeup information items and the reception times of the applied makeup information items and that determines a selection criterion in such a way that the estimated fashionable makeup is selected;
• and
• a makeup presenting section configured to select makeup based on the determined selection criterion and that presents a proposed makeup information item indicating the selected makeup to the user.

A makeup assisting system comprising:

• a plurality of terminals;
• and
• a server configured to communicate with each of the plurality of terminals through a communication network, wherein:
• the terminal comprises:
• a makeup acquiring section configured to acquire, when a user of the terminal selects makeup to be applied in makeup, an applied makeup information item indicating the selected makeup;
• and
• a makeup reporting section configured to transmit the acquired applied makeup information item to the server;
• and
• the server comprises:
• a makeup collecting section configured to receive the applied makeup information items transmitted from the plurality of terminals;
• a makeup accumulating section configured to accumulate the received applied makeup information items in association with reception times;
• a makeup analyzing section configured to estimate fashionable makeup by analyzing the accumulated applied makeup information items and the reception times of the applied makeup information items and that determines a selection criterion in such a way that the estimated fashionable makeup is selected;
• and
• a makeup presenting section configured to select makeup based on the determined selection criterion and that presents a proposed makeup information item indicating the selected makeup to a user receiving assistance for the makeup.

A makeup assisting method comprising:

• receiving, from each of a plurality of terminals, an applied makeup information item when a user of the terminal selects makeup to be applied in makeup, the applied makeup information item indicating the selected makeup;
• accumulating the received applied makeup information items in association with reception times;
• estimating fashionable makeup by analyzing the accumulated applied makeup information items and the reception times of the applied makeup information items and determining a selection criterion in such a way that the estimated fashionable makeup is selected;
• selecting makeup based on the determined selection criterion;
• and
• presenting a proposed makeup information item indicating the selected makeup to the user.