Reducing transmissions of measurements of affective response by identifying actions that imply emotional response

A method for reducing volume of transmissions of measurements of affective response, comprising:

• receiving a description of an interaction of a user with a media controller that controls progression of presentation of content consumed by the user;
• identifying from the description an action that causes a deviation from a typical progression of presentation of the content;
• whereby the typical progression is a progression that would have occurred had the action not taken place;
• selecting a window during which the user likely expressed an affective response related to the action;
• wherein the window is shorter than duration in which the user consumes the content;
• and
• sending a request to a measuring module to transmit measurements of affective response taken by a sensor during the window;
• wherein start of the window precedes time the request is sent.

A non-transitory computer-readable medium for use in a computer to reduce volume of transmissions of measurements of affective response;

• the computer comprises a processor, and the non-transitory computer-readable medium comprising:
• program code for receiving a description of an interaction of a user with a media controller that controls progression of presentation of content consumed by the user;
• program code for identifying from the description an action that causes a deviation from a typical progression of presentation of the content;
• whereby the typical progression is a progression that would have occurred had the action not taken place;
• program code for selecting a window during which the user likely expressed an affective response related to the action;
• wherein the window is shorter than duration in which the user consumes the content;
• and
• program code for sending a request to a measuring module to transmit measurements of affective response taken by a sensor during the window;
• wherein start of the window precedes time the request is sent.