Apparatus and method for facilitating on-line transactions and/or electronic commerce transactions

A computer-implemented method, comprising:

• storing, in a memory device or in a database, information regarding a merchandise group shopping page for each selected merchandise group of any number of selected merchandise groups of any goods, products, or merchandise, offered for sale by a merchant in a brick and mortar store of or associated with the merchant, wherein each merchandise shopping group page associated with a selected merchandise group contains at least one photograph, at least one picture, at least one video, or at least one video image, of the merchant's brick and mortar store offering, assortment, or arrangement, of goods, products, or items of merchandise, in the selected merchandise group;
• processing, with a processing device or with a computer associated with a communication device, information regarding a request by a user for information regarding a selected merchandise group for or regarding any type or kind of a good, a product, or an item of merchandise, offered for sale by a merchant in the brick and mortar store of or associated with the merchant;
• and
• displaying, on or with a display device of or associated with the communication device, a merchandise group shopping page in response to the request, wherein the merchandise group shopping page contains at least one photograph, at least one picture, at least one video, or at least one video image, of the merchant's brick and mortar store offering, assortment, or arrangement, of goods, products, or items of merchandise, in the selected merchandise group,
• wherein the communication device is a cellular telephone, a Smartphone, or a personal digital assistant.

An apparatus, comprising:

• a receiver, wherein the receiver receives a request from a user for information regarding a selected merchandise group for or regarding any type or kind of a good, a product, or an item of merchandise, offered for sale by a merchant in a brick and mortar store of or associated with the merchant;
• a processor, wherein the processor processes information regarding the request;
• and
• a transmitter, wherein the transmitter transmits a merchandise group shopping page to a communication device of, associated with, or used by, the user in response to the request, wherein the merchandise group shopping page contains at least one photograph, at least one picture, at least one video, or at least one video image, of the merchant's brick and mortar store offering, assortment, or arrangement, of goods, products, or items of merchandise, in the selected merchandise group.