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US 2014/0351046 A1Published application
System and Method for Predicting an Outcome By a User in a Single Score
AssigneeIgnitionOne, Inc,
InventorsEric Carlyle, Tom Debusschere, Wouter Dusar, Filip Lauweres
Life of this patent
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Abstract
A scoring probability system for determining the probability of a user to convert an action based upon a single score related to that user.
Claims12
1) A probability scoring system configured to determine the probability of a user converting on a given website, the probability scoring system comprising:
- a) a memory;
- and
- b) a processor configured to:
- i) receive actions of the user;
- ii) parse out the actions to form segment interests of the user;
- iii) generate event sequences from the actions;
- and
- iv) generate a score from the segment interests and the sequence of the actions of the user.
5 more elements
Dependencies are inferred from the claim text.