Surveying Wireless Device Users by Location

A method comprising:

• delineating, at a server comprising a processor, a survey area using nodes of a communications network, wherein each of the nodes is associated with point coordinates, and wherein the survey area is located within a wireless coverage area of a plurality of cell sites;
• facilitating, by the server, a broadcast of a survey communication within the survey area;
• receiving, by the server, responses of wireless devices that receive the broadcast of the survey communication;
• and
• determining, by the server based upon the responses received, an estimate of a number of wireless devices positioned with respect to the survey area.

A method comprising:

• receiving, by a server comprising a processor, a request to conduct a survey;
• delineating, by the server in response to the request, a survey area, wherein the survey area is delineated by nodes of a communications network, and wherein the survey area is located within a wireless coverage area of a plurality of cell sites associated with a wireless network;
• facilitating, by the server, a broadcast of a survey communication within the survey area;
• receiving by the server, responses of wireless devices that receive the broadcast of the survey communication;
• obtaining by the server, location information corresponding to locations of the wireless devices that responded to the survey communication;
• and
• determining by the server based on the location information, an estimate of a number of wireless devices positioned with respect to the survey area.