Media recommendation based on media content information

A method for recommending media objects based on media object metadata, the method comprising:

• generating metadata that relate to contents of a plurality of media objects from a plurality of web documents, the web documents referencing one or more of the media objects;
• generating affinity values between users and the media objects by analyzing interactions of the users with the media objects;
• determining a feature vector of a user of the users based on the metadata and the affinity values;
• selecting at least a media object based on the feature vector of the user;
• and
• transmitting a recommendation of the selected media object.

A non-transitory computer-readable storage medium storing instructions, comprising:

• instructions for generating metadata that relate to contents of a plurality of media objects from a plurality of web documents, the web documents referencing one or more of the media objects;
• instructions for generating affinity values between users and the media objects by analyzing online interactions of the users with the media objects;
• instructions for determining a feature vector of a user of the users based on the metadata and the affinity values;
• and
• instructions for recommending at least a media object based on the feature vector of the user.