US 2014/0279130 A1 · SYSTEM AND METHOD FOR AN AFFINITY CAPTURE, USER FEEDBACK AND AFFINITY ANALYSIS

Abstract

Various affinity systems and methods are provided to enable the capture of unique end-to-end purchase information. In some embodiments, the data collected through affinity systems and methods can be used to develop insights into the purchase making decision processes of users at any point of a shopping experience. The systems can host interaction platforms to facilitate the exchange of information, opinion, and/or suggestions on products, recommendations, and/or opinions. Further embodiments provide analysis of the captured data to derive insights regarding the appeal of products/services and the qualitative opinions of the users about the products/services.

Claims20

Dependent claims

A system for providing generating product catalog information, the system comprising:

at least one processor operatively connected to a memory, the processor when executing is configured to:
receive a plurality of tracking communications, from at least one browser monitor process configured to capture user browsing activity, responsive to the user accessing at least one e-commerce site;
identify and capture product characteristics from the received user browser activity within the tracking communications;
store site or merchant identifiers in association with a product document for each product identified from the product characteristics;
wherein the system is configured to build a product catalog of products for one or more merchants or one or more websites responsive to aggregating the plurality of tracking communications.

2 more elements

Dependencies are inferred from the claim text.

Facts

Application

14/209,121Filed 13 Mar 2014

Priority

14 Mar 2013

Published

18 Sep 2014

Term ends

Not estimatedThe source records don’t support an estimate.

Classification9 codes

G06Q 30/0603
Electronic shopping [e-shopping]: catalogue creation or management
G06Q 10/42
Business processes related to social networking or social networking services: determination of affinities or common interests between users
G06Q 10/44
Business processes related to social networking or social networking services: identification of trends within social networks, e.g.…
G06Q 10/46
Business processes related to social networking or social networking services: determination of level of influence of users within social…

System and method for an affinity capture, user feedback and affinity analysis

Life of this patent

System and method for an affinity capture, user feedback and affinity analysis

Life of this patent

Abstract

Claims20