Methods for linking images in social feeds to branded content
AssigneeFacebook, Inc.
InventorsKevin Systrom, Amy Cole
Life of this patent
Estimating the term…
Abstract
One variation of a method for linking images in social feeds to branded content includes: loading an image to a social networking system; receiving, from a first user, a tag including identification of an item visible in a particular region of the image; associating the tag with the particular region of the image; based on the tag, correlating the item with a particular brand; posting the image to a social feed of the particular brand within the social networking system; and in response to interaction with the image, in the social feed, by a second user, directing the second user to brand content specified by the particular brand.
Claims20
A method comprising:
- loading an image to a social networking system;
- receiving, from a first user, a tag comprising identification of an item visible in a particular region of the image;
- associating the tag with the particular region of the image;
- based on the tag, correlating the item with a particular brand;
- posting the image to a social feed of the particular brand within the social networking system;
- and
- in response to interaction with the image, in the social feed, by a second user, directing the second user to brand content specified by the particular brand.
A method comprising:
- loading an image to a social networking system;
- receiving, from a first user, a tag comprising identification of an item visible in a particular region of the image;
- associating the tag with the particular region of the image;
- based on the tag, correlating the item with a product;
- posting the image to a social feed within the social networking system, the social feed comprising photos related to the product;
- and
- in response to interaction with the image in the social feed by a second user, directing the second user to an electronic storefront through which to purchase the product.
Dependencies are inferred from the claim text.