Systems, Methods and Apparatus for Self-Directed Individual Customer Segmentation and Customer Rewards
OwnerDaniel Raymond Swansoninventor
Life of this patent
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Abstract
A system and method classifies individuals based on product or service preferences of tastes. With input from the system on user preferences, offers are created by product or service promoters specific to a segment of users with similar preferences. The offers, items and users are linked using alphanumeric or digital codes. The offers and the linked codes are used to obtain discounts, rewards and incentives, or warranty registration when products or services are purchased. The offers, linked codes and purchases are stored such that they are accessible by a user.
Claims18
A computer executed method, using one or more inputs, for creating at least one offer for goods or services for at least one member of at least one user selectable segment the method comprising:
- identifying, via a computer with at least one processor, at least one product or at least one service that will be available for purchase by at least one member of at least one user selectable segment, where the membership of at least one individual in the at least one user selectable segment is determined by the at least one individual's selection of the at least one user selectable segment from a plurality of user selectable segments, wherein the at least one user selectable segment comprises a plurality of users unknown to the at least one individual, wherein the at least one user selectable segment was identified from a plurality of inputs from the at least one individual, said plurality of inputs being compared and matched via the computer system, to a similar plurality of inputs from a plurality of users unknown to the at least one individual who are currently members of the at least one user selectable segment, wherein the plurality of inputs comprise, personality preference responses of the at least one individual to predefined personality determination questions, aspirational goals of the at least one individual, and at least one preference or rating for at least one product or service from the at least one individual;
- and
- creating, via the computer system, at least one offer, for the at least one product or the at least one service, for the at least one member of the at least one user selectable segment, using one or more inputs.
A computer system for creating an offer for goods or services for at least one member of at least one user selectable segment the computer system including instructions recorded on a computer-readable medium, the computer system comprising:
- a product and services database that is configured to store relational data in tables including sales and availability data, product and service preference or rating data, a segment administration engine that is in communication with a segment administration system that manages membership in the user selectable segment, where the membership of at least one individual in the at least one user selectable segment is determined by the at least one individual's selection of the at least one user selectable segment from a plurality of user selectable segments, wherein the at least one user selectable segment comprises a plurality of users unknown to the at least one individual, wherein the at least one user selectable segment was identified from a plurality of inputs from the at least one individual, said plurality of inputs being compared and matched via the computer system, to a similar plurality of inputs from a plurality of users unknown to the at least one individual who are currently members of the at least one user selectable segment, wherein the plurality of inputs comprise, personality preference responses of the at least one individual to predefined personality determination questions, aspirational goals of the at least one individual, and at least one preference or rating for at least one product or service from the at least one individual, and an offer creation engine that is in communication with the product and services database and the segment administration engine and that is configured to:
- identify at least one product or at least one service that will be available for purchase by at least one member of at least one user selectable segment, create at least one offer for the at least one product or the at least one service, from one or more inputs.
Dependencies are inferred from the claim text.