System and method for customer acquisition

A method for targeting potential customers, the method comprising:

• receiving, at a computer via a data transmission device coupled to an on-site user device positioned at a merchant and configured to interact with a user via a customer interface apparatus, said user visit data reflecting the user's activities with the merchant during a visit;
• accessing, via said computer, an offer database stored to the non-transitory data storage device, the offer database comprising a plurality of offers;
• identifying one or more of said plurality of offers to be sent to the user for consideration;
• and
• communicating said one or more of said plurality of offers to said user via said data transmission device.

A customer acquisition system for targeting potential customers, the customer acquisition system comprising:

• a customer interface apparatus;
• an on-site user device positioned at a merchant and configured to interact with a user via said customer interface apparatus,
• wherein the on-site user device is configured to identify the user and to wirelessly communicate with the customer interface apparatus using a wireless transceiver;
• and
• a customer acquisition server having a computer communicatively coupled to a non-transitory data storage device, the customer acquisition server being configured to communicate with said on-site user device over a communication network,
• wherein the computer receives, via said on-site user device, user visit data reflecting the user's activities with the merchant during a visit,
• wherein the computer is configured to access an offer database stored to the non-transitory data storage device, the offer database comprising a plurality of offers,
• wherein the computer uses said user visit data to identify one or more of said plurality of offers to be sent to the user for consideration, and
• wherein the computer communicates said one or more of said plurality of offers to said user via said communication network.