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US 2014/0278904 A1Published application
Interaction with primary and second screen content
AssigneeComcast Cable Communications, LLC
InventorsJoshua Seiden, Derek Johnson
Life of this patent
Estimating the term…
Abstract
Methods and systems for processing primary and secondary content, and providing rewards are disclosed. In one embodiment, a content server provides primary and second screen content to a user on one or more computing devices. A content server may process the primary and second screen content to identify whether a user is eligible for a reward based on the user's previous experiences, such as interactive experiences, with the content.
Claims20
A method comprising:
- transmitting primary content to a first device;
- receiving an identification of a second screen event;
- determining whether the second screen event is valid;
- generating a reward in accordance with the second screen event;
- assigning a unique identifier to the reward;
- and
- transmitting the reward to a user.
4 more elements
A method comprising:
- transmitting content to a first device;
- determining whether a second screen event is valid, wherein the validity of the second screen event is determined in part by the amount of content consumed by a user;
- acquiring information about the user, said information including demographic information of the user;
- generating a plurality of rewards in accordance with the second screen event;
- assigning a unique identifier to each reward in the plurality of rewards;
- associating said unique identifier with user information in a database;
- and
- selecting one or more rewards for transmission to the user.
5 more elements
A method comprising:
- providing a server that is accessible via a computer network;
- transmitting content to a device, wherein the transmitted content contains one or more embedded triggers for identifying a second screen event;
- permitting the device to access said server via the computer network, wherein the device identifies a second screen event by comparing at least a first segment of the transmitted content with at least a first segment of content stored at said server;
- determining whether the second screen event is valid;
- and
- generating one or more rewards in accordance with the second screen event.
3 more elements
Dependencies are inferred from the claim text.