Method and apparatus for lead generation
OwnerMark J. STECKEL, Charles E. BAKERinventors
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Abstract
A non-transitory computer-readable medium including program code stored thereon is provided which, when executed by a computer, causes the computer to perform the operations of: receiving a request for an input form for display on an electronic interface, each input form including at least one information request and an associated data input field; and selecting the input form for display on the electronic interface from among a set of input forms, wherein each input form of the set of input forms differs from all other input forms of the set of input forms, and which input form of the set of input forms is selected in response to separate requests for input forms is varied based on a test instruction.
Claims39
A non-transitory computer-readable medium comprising program code stored thereon which, when executed by a computer, causes the computer to perform the operations of:
- receiving a request for an input form for display on an electronic interface, each input form including at least one information request and an associated data input field;
- and
- selecting the input form for display on the electronic interface from among a set of input forms, wherein each input form of the set of input forms differs from all other input forms of the set of input forms, and which input form of the set of input forms is selected in response to separate requests for input forms is varied based on a test instruction.
A lead generation system comprising:
- one or more processors;
- a memory accessible by the one or more processors;
- and
- a test configuration function using the one or more processors and memory, the test configuration function including a set of input forms for display on an electronic interface, each input form including at least one information request and an associated data input field, wherein each input form of the set of input forms differs from all the other input forms of the set of input forms, the test configuration function configured to, in response to a request to display an input form on the electronic interface, select an input form from among the set of input forms, the test configuration function varying which form of the set of input forms is selected in response to separate requests based on a test instruction.
A computer implemented method for lead generation, the method comprising:
- receiving a request from an electronic interface for an input form for display on the electronic interface, each input form including at least one information request and an associated data input field;
- and
- selecting the input form for display on the electronic interface from among a set of input forms, wherein each input form of the set of input forms differs from all the other input forms of the set of input forms, and which input form of the set of input forms is selected in response to separate requests for input forms is varied based on a test instruction.
A computer-implemented method for lead generation, the method including:
- in response to a request from an electronic interface, providing an input form to the electronic interface, the input form including an information request and associated data input field,
- wherein the input form provided in response to the request has been tested using a test function in which different input forms of a set including the input form, each input form in the set having different information requests and associated data input fields, were provided in response to separate requests based on a test instruction.
A non-transitory computer-readable medium comprising program code stored thereon, the program code, when executed by a computer, causes the computer to perform the operations of:
- sending a request for an input form from an electronic interface, wherein the input form includes an information request and associated data input field for display on the electronic interface;
- and
- receiving the input form in response to the request, wherein the input form received in response to the request was selected from among a set of input forms using a test instruction.
A non-transitory computer-readable medium comprising program code stored thereon, which is accessible to a user controlling a customer interface, the program code, when executed by a computer, causes the computer to perform the operations of:
- assigning one or more different input forms to a test configuration function, each input form including at least one information request and an associated data input field for display on the customer interface;
- and
- assigning one or more test instructions to the test configuration function, the test instructions varying which input form of the different input forms assigned to the test configuration is selected in response to separate input form requests from the customer interface.
Dependencies are inferred from the claim text.