Customer community analytics
AssigneeInternational Business Machines Corporation
InventorsVishal S. Batra, Raghuram Krishnapuram, Mukesh K. Mohania
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Abstract
A method, system and software for using customer community analytics for: (i) discovering relationships (for example, financial transactional relationships) between customers and other entities (such as companies); (ii) representing the customers, other entities and their relationships in the form of a machine readable graph; and (iii) using the graph to perform graph-based functions. These functions may include: up-selling, cross-selling, making personalized recommendations, discovering a financial products supply chain and/or facilitating social interactions between and among customers and other entities.
Claims15
A method for gathering information about customers of an enterprise, the method comprising:
- receiving information about the customers from the enterprise;
- performing customer community analytics on the received information;
- and
- generating a machine readable customer community analytics graph based, at least in part, upon the customer community analytics performed at the performing step;
- wherein:
- at least the performing and generating steps are performed by computer software running on computer hardware.
A computer program product for gathering information about customers of an enterprise, the computer program product including software stored in a software storage device in a manner less transient than a signal in transit, the software comprising:
- first program instructions programmed to receive information about the customers from the enterprise;
- second program instructions programmed to perform customer community analytics on the received information;
- and
- third program instructions programmed to generate a machine readable customer community analytics graph based, at least in part, upon the customer community analytics performed at the performing step.
A computer system for gathering information about customers of an enterprise, the system comprising:
- a processor set;
- and
- a software storage device;
- wherein:
- the processor set is connected and/or structured to perform machine readable instructions stored in the software storage device;
- and
- the software storage device has stored therein software comprising:
- first program instructions programmed to receive information about the customers from the enterprise,
- second program instructions programmed to perform customer community analytics on the received information, and
- third program instructions programmed to generate a machine readable customer community analytics graph based, at least in part, upon the customer community analytics performed at the performing step.
Dependencies are inferred from the claim text.