Information distribution device and information distribution method

An apparatus for distributing electronic content to user devices, comprising:

• a content server storing electronic content and trial content representative of the electronic content;
• an interactive terminal device having a display in which user selectable icons representative of electronic content accessible from the content server are displayed;
• a first communication unit and a second communication unit, the first and second communication units having different transmission ranges;
• and
• a control unit configured to cause the content server to simultaneously transmit trial content to a plurality of user devices within the transmission range of the first communication unit while transmitting a single item of electronic content to a single user device within the transmission range of the second communication unit.