Visual overlay for augmenting reality

A computer-implemented method comprising:

• receiving, from a wearable device associated with a user, at least one of textual identification information or visual identification information associated with an object within a field of view of the user;
• identifying the object based at least in part on the at least one of the textual identification information or visual identification information associated with the object;
• determining, via one or more computing devices, additional information describing one or more aspects of the object;
• accessing a profile associated with the user, the profile including at least one of user preference data or user history data;
• filtering the additional information associated with the object based at least in part on the profile to obtain filtered information about the object;
• and
• transmitting the filtered information to the wearable device for display in association with the object.

A system comprising:

• one or more processors;
• and
• memory to store instructions that cause the one or more processors to at least:
• receive imagery of an object that is captured by an imaging device of a portable device;
• identify the object based at least in part on the imagery of the object;
• determine information associated with the object, the information to describe one or more aspects of the object;
• access a profile associated with a user of the portable device, the profile including at least one of user preference data or user history data;
• select a portion, but not all, of the information associated with the object based at least in part on the profile;
• and
• transmit the selected information about the object to the portable device for output to the user in association with the object.

One or more non-transitory computer readable media medium having stored therein instructions, which when executed by a processor, cause a computing device to at least:

• access, from a portable device associated with a user, at least one of textual identification information or visual identification information associated with an object within a field of view of the user;
• identify the object based at least in part on the at least one of the textual identification information or visual identification information associated with the object;
• determine additional information associated with the object describing one or more aspects of the object;
• access a profile associated with the user, the profile including at least one of user preference data or user history data;
• filter the additional information associated with the object based at least in part on the profile to obtain filtered information about the object;
• and
• transmit the filtered information to the portable device for output to the user in association with the object.