Method to create a game like competition between two or more shoppers using mobile self checkout software

Abstract

Techniques for allowing customers to participate in a competition while shopping are disclosed. The techniques include electronically joining a first mobile electronic device into a shopping competition among customers at a brick and mortar store. The techniques also include receiving a UPC code from a first physical item at a brick and mortar store into the first mobile electronic device, creating an electronic shopping cart which includes the first item on the first mobile electronic device, assigning a point value to the first mobile electronic device for selecting the first item for purchase, and selecting a winner among competition participants based on points earned by the competition participants in selecting items for purchase.

Dependencies are inferred from the claim text.