# US 2014/0195977 A1 · User interface content personalization system > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2014/0195977 A1 - Document ID: US20140195977A1 - Status: Published application - Kind: A1 - Application number: 13/976,991 - Filed: 2012-04-11 - Published: 2014-07-10 - Earliest claimed: 2012-04-11 - Inventors: Sherry S. Chang; Jon M. McDermott; David W. Stone - Web page: https://patentgrep.com/patent/US20140195977A1 ## CPC - G06F 16/24578: {using ranking} - G06F 3/04847: Interaction techniques to control parameter settings, e.g. interaction with sliders or dials - G06F 8/38: for implementing user interfaces - G06F 9/451: Execution arrangements for user interfaces - G06F 16/954: Navigation, e.g. using categorised browsing - G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N) ## Abstract A user interface content personalization system is described. An apparatus may comprise a content personalization application operative on a processor circuit to present personalized content on a user interface. The content personalization application may comprise a content descriptor component operative to associate content with one or more content descriptors; a content search component operative to present search results on a user interface, the search results being selected from the content based on one or more search terms; a descriptor selection component operative to receive, by the transceiver, a descriptor selection enabled by a graphical user interface element accessible from the user interface; and a search results personalization component operative to generate personalized search results based on the descriptor selection, the search results personalization component to provide personalized search results on the user interface without re-entry of the one or more search terms. Other embodiments are described and claimed. ## Claims ### Claim 1 An apparatus, comprising: a transceiver; a processor circuit coupled to the transceiver; and a memory unit coupled to the processor circuit, the memory unit to store a content personalization application operative on the processor circuit to present personalized search results on a user interface based on a descriptor selection, the content personalization application comprising: a content descriptor component operative to associate content with one or more content descriptors; a content search component operative to present search results on a user interface, the search results being selected from the content based on one or more search terms; a descriptor selection component operative to receive a descriptor selection enabled by a graphical user interface element accessible from the user interface; and a search results personalization component operative to generate personalized search results based on the descriptor selection, the search results personalization component to provide personalized search results on the user interface without re-entry of the one or more search terms. ### Claim 2 (depends on 1) The apparatus of claim 1, wherein the one or more content descriptors are associated with a rating indicative of a technical difficulty level of the content. ### Claim 3 (depends on 1) The apparatus of claim 1, wherein the one or more content descriptors are associated with a category indicative of a genre of the content. ### Claim 4 (depends on 1) The apparatus of claim 1, the content descriptor component operative to associate content comprising one or more web pages with the one or more content descriptors via one or more metadata tags. ### Claim 5 (depends on 1) The apparatus of claim 1, the content personalization application comprising: a user profile component operative to receive one or more user profile descriptors corresponding to the one or more content descriptors from user profiles associated with users accessing the user interface; and a graphical user interface initial selection component operative to set an initial selection of the graphical user interface element to a corresponding value obtained from the one or more user profile descriptors. ### Claim 6 (depends on 1) The apparatus of claim 1, the graphical user interface element comprising a slider graphical user interface element comprising one or more selection options corresponding to one or more values of the one or more content descriptors. ### Claim 7 A method, comprising: associating content, by a processor circuit, with one or more content descriptors; presenting search results on a user interface, the search results being selected from the content based on one or more search terms; receiving a descriptor selection by a transceiver coupled to the processor circuit, the descriptor selection being enabled by a graphical user interface element accessible from the user interface; and generating personalized search results based on the descriptor selection for display on the user interface, the personalized search results being generated without re-entry of the one or more search terms. ### Claim 8 (depends on 7) The method of claim 7, wherein the one or more content descriptors are associated with a rating indicative of a technical difficulty level of the content. ### Claim 9 (depends on 7) The method of claim 7, wherein the one or more content descriptors are associated with a category indicative of a genre of the content. ### Claim 10 (depends on 7) The method of claim 7 comprising associating content comprising one or more web pages with the one or more content descriptors via one or more metadata tags. ### Claim 11 (depends on 7) The method of claim 7, comprising: receiving, by the transceiver, one or more user profile descriptors corresponding to the one or more content descriptors from user profiles of users accessing the user interface; and setting an initial selection of the graphical user interface element to a corresponding value obtained from the one or more user profile descriptors. ### Claim 12 (depends on 7) The method of claim 7, wherein the graphical user interface element comprises a slider graphical user interface element comprising one or more selection options corresponding to one or more values of the one or more content descriptors. ### Claim 13 At least one machine-readable storage medium comprising a plurality of instructions that in response to being executed on a computing device, cause the computing device to: associate content, by a processor circuit, with one or more content descriptors; present search results on a user interface, the search results being selected from the content based on one or more search terms; receive a descriptor selection by a transceiver coupled to the processor circuit, the descriptor selection being enabled by a graphical user interface element accessible from the user interface; and generate personalized search results based on the descriptor selection for display on the user interface, the personalized search results being generated without re-entry of the one or more search terms. ### Claim at position 14 14-46. (canceled) ### Claim 47 (depends on 13) The at least one machine-readable storage medium of claim 13, the one or more content descriptors are associated with a rating indicative of a technical difficulty level of the content. ### Claim 48 (depends on 13) The at least one machine-readable storage medium of claim 13, the one or more content descriptors are associated with a category indicative of a genre of the content. ### Claim 49 (depends on 13) The at least one machine-readable storage medium of claim 13, the computing device caused to associate content comprising one or more web pages with the one or more content descriptors via one or more metadata tags. ### Claim 50 (depends on 13) The at least one machine-readable storage medium of claim 13, the computing device caused to: receive one or more user profile descriptors corresponding to the one or more content descriptors from user profiles associated with users accessing the user interface; and set an initial selection of the graphical user interface element to a corresponding value obtained from the one or more user profile descriptors. ### Claim 51 (depends on 13) The at least one machine-readable storage medium of claim 13, the graphical user interface element comprising a slider graphical user interface element comprising one or more selection options corresponding to one or more values of the one or more content descriptors.