# US 2014/0190049 A1 · In-store marketing sign > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2014/0190049 A1 - Document ID: US20140190049A1 - Status: Published application - Kind: A1 - Application number: 14/202,349 - Filed: 2014-03-10 - Published: 2014-07-10 - Earliest claimed: 2010-12-10 - Assignees: Target Brands, Inc. - Applicants: Target Brands, Inc. - Inventors: Daniel G. Engelby - Web page: https://patentgrep.com/patent/US20140190049A1 ## CPC - G09F 7/18: Means for attaching signs, plates, panels, or boards to a supporting structure - G09F 3/204: {specially adapted to be attached to a shelf or the like} - G09F 7/00: Signs, name or number plates, letters, numerals, or symbols (vehicle registration number plates B60R13/10); Panels or boards (show-cards G09F1/00; indicating arrangements for variable information G09F9/00, G09F11/00; illuminated signs G09F13/00; boards for notices or posters G09F15/00) - G09F 3/18: Casings, frames or enclosures for labels - G09F 3/20: for adjustable, removable, or interchangeable labels - G09F 2003/0222: {Features for removal or adhesion, e.g. tabs} - G09F 2003/0267: {die cut} - G09F 2003/0269: {perforated} - Y10T 29/49826: Assembling or joining - G09F: DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS - Y10T: TECHNICAL SUBJECTS COVERED BY FORMER US CLASSIFICATION ## Abstract A marketing sign is constructed of a sheet material and includes at least one breakaway section coupled to a main section by at least one score. The main section includes a free portion, a base portion and connecting portion. The free portion includes a price piece and a balloon piece coupled to the price piece at a fold. The base portion is configured to couple with a product display structure after the main section is detached from the break-away section at the at least one score. The connecting bend line couples the free portion to the base portion and has a first end located a space distance from a right side edge of the sheet material. ## Claims ### Claim 1 A marketing sign comprising: a substrate having a separable section and an indicia section coupled to the separable section by a weakened area, the indicia section comprising: a fixed portion that is fixed to a sign holder after the indicia section is detached from the separable section; a free portion including a front-facing piece coupled to a flag at a fold, the flag being oriented out-of-plane from the front facing piece; and a bend line coupling the free portion to the fixed portion and being oriented substantially normal to the fold of the free portion. ### Claim 2 (depends on 1) The marketing sign of claim 1, wherein the front-facing piece includes a first side edge and a second side edge, the bend line being different from the first side edge and the second side edge of the front-facing piece. ### Claim 3 (depends on 1) The marketing sign of claim 1, wherein the bend line includes a first end and a second end, the second end intersecting with the weakened area. ### Claim 4 (depends on 1) The marketing sign of claim 1, wherein the bend line includes a first end and a second end, the second end intersecting with a left side edge of the substrate. ### Claim 5 (depends on 1) The marketing sign of claim 1, wherein the weakened area is a weakened line and at least a portion of the weakened line is substantially parallel with the bend line. ### Claim 6 (depends on 1) The marketing sign of claim 1, wherein the weakened area is a weakened line and at least a portion of the weakened line is substantially normal to the bend line. ### Claim 7 (depends on 1) The marketing sign of claim 1, wherein the weakened area comprises a first weakened line and a second weakened line, the first weakened line defining a side of the indicia section and being substantially perpendicular to the second weakened line that defines a top of the indicia section, wherein the separable section is coupled to the indicia section by the first weakened line and the second weakened line. ### Claim 8 (depends on 7) The marketing sign of claim 7, wherein the first weakened line comprises a first through cut, a groove and a second through cut, wherein a second end of the second through cut is located a spaced distance from a bottom edge of the substrate, a first end of the second through cut is located a spaced distance from a second end of the groove and the first end of the groove is located a spaced distance from a second end of the first through cut. ### Claim 9 (depends on 8) The marketing sign of claim 8, wherein the second weakened line comprises a through cut and a groove, wherein a second end of the groove of the second score is located a spaced distance from a right side edge of the substrate and a first end of the groove of the second score is located a spaced distance from a second end of the through cut of the second weakened line. ### Claim 10 (depends on 9) The marketing sign of claim 9, wherein a first end of the first through cut of the first score intersects with a first end of the through cut of the second score. ### Claim 11 A marketing sign made of a sheet material comprising: a break-away section defined at least by a break-away top edge, a break-away left side edge and a score; a main section coupled to the break-away section by the score, the main section comprising: a base portion configured to couple with a product display structure after the break-away section is detached from the main section at the at least one score; a free portion including a price piece having indicia indicative of a price of a product and a balloon piece having indicia indicative of information related to the product, the price piece and the balloon piece coupled at a fold; a connecting bend line coupling the base portion to the free portion; and wherein the connecting bend line of the main section is substantially parallel with the break-away top edge and substantially normal to the break-away left side edge. ### Claim 12 (depends on 11) The marketing sign of claim 11, wherein the score is substantially parallel with the break-away top edge of the break-away section and substantially parallel with the connecting bend line of the main section. ### Claim 13 (depends on 11) The marketing sign of claim 11, wherein the score is substantially normal to the break-away top edge of the break-away section and substantially normal to the connecting bend line of the main section. ### Claim 14 (depends on 11) The marketing sign of claim 11, wherein a first portion of the score is substantially parallel with the break-away top edge of the break-away section and substantially parallel with the connecting bend line of the main section. ### Claim 15 (depends on 14) The marketing sign of claim 14, wherein a second portion of the score is substantially normal to the break-away top edge of the break-away section and substantially normal to the connecting bend line of the main section. ### Claim 16 A sheet material comprising: an upper edge and a lower edge; a left side edge and an opposing right side edge; a weakened area that intersects with one of the lower edge and the right side edge, the weakened area providing a boundary for a break-off portion of the sheet material to separate from a marketing sign portion of the sheet material; wherein the marketing sign portion includes a base section connected to a price label section by a bend line, the base section being coupled to a label holder and the price label section having a price piece that is connected to a balloon piece by a fold; and wherein the bend line connecting the base section to the price label section is substantially normal to the right side edge of the sheet material. ### Claim 17 (depends on 16) The sheet material of claim 16, wherein the weakened area further intersects with the left side edge of the sheet material. ### Claim 18 (depends on 16) The marketing sign of claim 16, wherein weakened area comprises a score line and at least a portion of the score line is substantially parallel with the bend line that connects the base section of the marketing sign portion to the price label section of the marketing sign portion. ### Claim 19 (depends on 16) The marketing sign of claim 16, wherein the weakened area comprises a first score line and a second score line, wherein the first score line intersects with and is substantially normal to the right side edge of the sheet material and the second score line intersects with and is substantially normal to the lower edge of the sheet material. ### Claim 20 (depends on 19) The marketing sign of claim 19, wherein the first score line is substantially parallel with the bend line that connects the base section of the marketing sign portion to the price label section of the marketing sign portion and the second score line is substantially normal with the bend line that connects the base section of the marketing sign portion to the price label section of the marketing sign portion.