Pay-per-sale system, method and computer program product therefor

A method for matching vehicle sales, comprising:

• collecting vehicle sales lead data in a vehicle sales lead data database, the vehicle sales lead data including validated customer data and third party customer data;
• collecting vehicle sales information in a vehicle sales information database, the vehicle sales information including sales data from vehicle dealers, third party data extract services, and third party sales data sources;
• and
• applying, by a sales matching system embodied on a non-transitory computer readable medium and communicatively connected to the vehicle sales lead data database and the vehicle sales information database, one or more matching rules for matching a vehicle sales lead from the vehicle sales lead database to a vehicle sale from the vehicle sales information database.

A computer program product comprising at least one non-transitory computer-readable storage medium storing instructions that are translatable by a computer to perform:

• collecting vehicle sales lead data in a vehicle sales lead data database, the vehicle sales lead data including validated customer data and third party customer data;
• collecting vehicle sales information in a vehicle sales information database, the vehicle sales information including sales data from vehicle dealers, third party data extract services, and third party sales data sources;
• and
• applying one or more matching rules for matching a vehicle sales lead from the vehicle sales lead database to a vehicle sale from the vehicle sales information database.