Selecting and serving content items of different content item types for a content item slot
OwnerSándor Sás, Brandon Murdock Pearcy +1inventors
InventorsSándor Sás, Brandon Murdock Pearcy, Nathan Peter Lucash
Life of this patent
Estimating the term…
Loading patent…
OwnerSándor Sás, Brandon Murdock Pearcy +1inventors
InventorsSándor Sás, Brandon Murdock Pearcy, Nathan Peter Lucash
Estimating the term…
In some instances, a resource may have display space, such as a content item slot, that is independent of the first-party content and that may be used for presenting third-party content items. Selection and serving of different types of content items may be used to maximize the space and/or to maximize user interaction with the content items. In one implementation, a dimensional height and width of a content item slot may be received. A spatial configuration for the content items slot may be determined. A minimum length for each content item type may be determined based on the size of the content item slot. A selection of content items of different types may be made based on the minimum lengths of each content item type and the size of the content item slot. Data to effect display of the selected content items may be output.
A method for providing two or more content items of different content item types for a content item slot, the method comprising:
A system for providing two or more content items of different content item types for a content item slot, the system comprising:
A computer-readable storage device storing instructions that, when executed by one or more data processors, cause the one or more data processors to perform operations comprising:
Dependencies are inferred from the claim text.